IDC Research Types
Analyst
Analyst Profile
Provides complete background information on an IDC analyst. Each profile provides a biography, a notable quotation, a frequently asked question relevant to the particular analyst's focus, and a list of research authored by that analyst.
Team Profile
Lists the analyst members of a topical team. Outlines general areas of coverage and any specialties.
Briefs
Vendor Profile
Provides a concise, hard-hitting profile of an emerging vendor. A profile will highlight new players and technologies and the potential paradigm shifts or disruptions a vendor represents.
IDC Perspective
The IDC Perspective is a flexible doc that seeks to help business and tech buyers assess their business and IT strategy and/or associated business processes, especially as it relates to the use of technology. The document can be used in areas such as:
- Strategy and planning
- Trends and observations
- IT spending and investment
- Vendor conferences and announcements
IDC TechBrief
The IDC TechBrief helps the technology or business executive get smart about a single technology in the context of the business by answering 6 business critical questions about the technology:
- What is the technology?
- When should I adopt it?
- What can it do for my business?
- What are the critical success factors?
- What are the risks?
- Who are the suppliers?
Market Note
The Market Note is a flexible doc that provides IDC analysis and point of view on an industry event, new product or service, or a company announcement or development or fast breaking news.
Market Perspective
The Market Perspective is a flexible doc that analyzes key changes and developments happening in the market. This flexible research type can be used to analyze areas such as:
- Competitive Environment
- Innovation & Market Opportunity
- New Business Models
- Partner & Channel Strategy
- Enterprise Strategies (targeted to supplier)
- Regulation
- Socioeconomics
Event Proceedings
Event Proceeding
Provides published slides, audio, and other materials from IDC and Insights Web conferences, briefings, forums, or other events.
Events
Conference
Delivers dependable, relevant, and high-impact data and insight to help organizations make sound business and technology decisions. eBusiness executives, IT professionals, IT suppliers, and services suppliers benefit from the strategic insight and networking opportunities IDC conferences offer. Generally, all presentation slides are available online, and for most conferences, streaming audio of key discussions is available as well.
Web Conference
Focuses on significant trends and paradigm shifts. Each Web conference will provide attendees with leading-edge market information that will enable them to make smart business decisions. For those unable to attend in person or those wishing to review the content presented, these synchronized multimedia presentations are available online.
IDC DecisionScapes
IDC FutureScape
Serves as a framework for IT/tech professionals' IT strategy and planning for the next one to three years. It lists IDC's top 10 worldwide technology trends for the coming one to three years in a given research area and includes related drivers, projected IT/business strategy impact, and guidance.
IDC MarketScape
Helps IT/tech professionals develop a short list of suitable suppliers when selecting a vendor. Provides an unbiased assessment of tech suppliers in terms of offerings, strategy, capabilities, and other important factors in a given technology area.
IDC MaturityScape
Describes five stages of "maturity" or capability for a particular technology area, helps IT/tech professionals understand where their organizations fit within those stages, and provides guidance on key components for planning successful improvements to a tech initiative.
IDC MaturityScape Benchmark
Helps IT/tech professionals to benchmark their maturity against peers, develop a business case for a tech initiative, and build consensus about where critical IT investments should be made. Presents quantitative research results that show the market distribution for a given tech initiative across the five stages of maturity presented in the related IDC MaturityScape. Shows the results and components of particularly successful initiatives.
IDC PeerScape
Gives IT/tech professionals insight into best practices (and practices to avoid) by providing specific use case examples implemented by peers. Identifies practices that have the most impact on the success of a tech or business initiative, and provides actionable guidance for each practice.
IDC PlanScape
Helps IT/tech professionals to justify and plan a business and/or technology investment or opportunity by exploring why, what, who, and how (these are also the main section headings). Presents key players, critical success factors, risks, and actions to consider for a designated technology and/or business management area.
IDC TechScape
Helps IT/tech professionals with developing IT strategic plans and evaluating emerging technologies in terms of their risk to the business. Shows the adoption curve and risk levels over time for a specific emerging technology. Sorts technologies into three "adoption model" categories (transformational, incremental, opportunistic) to help tech leaders determine the potential impact for their organization.
IDC Links
IDC Link
Provides timely context and insight around important market trends and events in a short opinion piece. IDC Links provide IDC's point of view on:
- Financial announcements
- Product announcements
- Mergers and acquisitions or divestitures
- Events
- Response to news
IDC Blink
IDC Blink
Provides timely context and insight around important market trends and events in a short opinion piece with a 2-minute audio clip. IDC Blinks provide IDC's point of view on:
- Financial announcements
- Product announcements
- Mergers and acquisitions or divestitures
- Events
- Response to news
Pivot Tables
Pivot Table
Presents an interactive spreadsheet tool for analyzing trends and activities in a specific market segment. These tables are available only through an annual subscription service.
Presentations
IDC Survey
Presents a hypothesis about what is happening in the market backed by the results of a demand-side or supply-side survey. The focus is on interpreting and analyzing the survey results and providing a strong point of view along with actionable advice.
IDC Survey Spotlight
Answers a timely question and provides a strong opinion backed by IDC survey data. This is a quick nugget of information that is presented in two concise PowerPoint slides.
Market Presentation
Provides an easy-to-use format to post on the Web presentations that were previously delivered at public forums (such as conferences and events) or for internal client meetings and client presentations. It may not come as part of a consulting/custom engagement.
Market Analysis Perspective
Delivers a concise current state view of a market and insight into the impact of future trends. Business executives, product managers, and MI/AR professionals can use this information when looking to understand buyers' perspectives and market impacts.
Tech Buyer Presentation
Provides an easy-to-use format to post on the Web presentations that were previously delivered at public forums (such as conferences and events) or for internal client meetings and client presentations. It may not come as part of a consulting/custom engagement.
IDC Market Glance
Provides a look at the landscape of a tech market, including competitive positioning, adjacent segments, and potential partner opportunities.
Press Releases
Press Release
Announces significant corporate news, such as key hirings or promotions, performance milestones, event highlights, or speaking engagements.
Product Information
Fact Sheet
Describes a research product. Usually details the major areas of coverage and deliverables, and outlines key questions and competitive market conditions that the research will address. Includes links to all published research for a research product.
Studies
Industry Developments and Models
Provides a detailed assessment of a specific target market's expansion pattern. This analysis helps clients develop and deploy the right mix of value-add products, programs, or services to support their sales and/or partnering efforts.
Market Forecast
Provides the future of a single market or a group of related markets. It presents a new or updated market forecast, including key drivers and assumptions used in the forecast.
Market Share
Provides data on market size, regional allocations, and platform splits as well as a summary of vendor shares for the most recently completed period (year, quarter).
Special Study
Provides a one-time study produced by a research group that is not published as a deliverable under a subscription service.
Taxonomy
Highlights and emphasizes how IDC tracks the market while also making it easier for customers to find and identify IDC Taxonomy documents.
Technology Assessment
Provides an analysis of the intricacies of an emerging or established technology or the technologies contained within a specific product.
IDC Innovators
IDC Innovators is aimed at informing IT buyers about emerging vendors with an innovative new technology or ground-breaking business model. Vendors identified in the document as innovators are linked together within a specific market area and around solving or alleviating a common business problem. Vendors included have annual revenue under $100 million at the time of selection.
Technology Segment
The IDC Technology Segment offers CEMA clients a comprehensive view of a technology segment in one country or subregion and provides a market view and forecast and/or market share and vendor profiles, including performances and strategies. It is specifically intended to serve smaller country markets and subregions.
This IDC Survey Spotlight explores the challenges faced by Asia/Pacific organizations when implementing AIOps practices.
AI observability is becoming more popular in Asia/Pacific, where there is a greater need for tools and best practices ...
This IDC study is an update to the 2021 maturity assessment benchmark for small and medium-sized businesses (SMBs) (fewer than 500 employees). This year the study has been expanded to include the midmarket segment (500–999 employees) and ...
SAP recently announced its 2Q24 results. All results discussed in the document will be non-IFRS, unless otherwise specified. In addition, all SAP numbers noted are constant currency for changes year to year.
The 2Q24 financials show ...
This IDC Playbook for Tech Sales Leaders provides a comprehensive current state view of the Asia/Pacific AI operations (AIOps) and observability market, along with insights on trends, adoption in the region, current challenges, and guidance ...
This IDC Survey Spotlight explores the key performance indicators (KPIs) used to assess the effectiveness of DevSecOps activities among Asia/Pacific enterprises.
IDC’s 2023 Asia/Pacific Software Survey shows that about ...
This IDC Survey seeks insight into the most important topics facing enterprises that use xOps tools, including adoption trends, driving factors, and impact of these across software development. The survey delves into the scaling of DevOps, ...
This IDC Survey provides insights into the Asia/Pacific partner landscape. This IDC study leverages IDC’s 2023 Global Partner Survey, focusing on the Asia/Pacific samples. The study provides insights on partners’ ...
This IDC Survey provides insights into the Asia/Pacific partner landscape. It leverages IDC’s 2023 Global Partner Survey, focusing on the Asia/Pacific samples. The study provides insights on partner–vendor relations ...
This IDC Perspective talks about intelligent software development powered by generative AI (GenAI) with insights on GenAI role in shaping developer and testing landscape in the Asia/Pacific region. The Asia/Pacific region is prospering in ...
This IDC Market Analysis Perspective provides a current and future view of digital-native businesses (DNBs) in Asia/Pacific. This report summarizes key trends and business and technology priorities over the next 12 months. The report also ...
This IDC Survey provides insights into the Asia/Pacific partner landscape. This IDC study leverages the IDC's 2023 Global Partner Survey, focusing on the Asia/Pacific samples. The study provides insights on business ...
This IDC study discusses Asia/Pacific MCM market shares for 2023. The revenue and market share of the leading vendors are provided for 2023. MCM applications automate a wide range of individual and collaborative activities associated with ...
This Market Analysis Perspective deck provides a market update on the emerging industry trends, competitive landscape, priorities and challenges, future view of the market, and advice for technology suppliers. It also discusses small and ...
This IDC Market Note provides an insightful overview of the Infor Innovation Summit held in New York City on March 18 and 19, 2024, emphasizing the Asia/Pacific (including Japan) (APJ) perspective. The event showcased Infor’s strategic direction, ...
This IDC Survey Spotlight explores the adoption of AI for IT operations (AIOps) in Asia/Pacific. Automation as a technology investment subject remains popular in Asia/Pacific as businesses develop their operations throughout the enterprise.
IDC’s ...
SAP recently announced its 1Q24 results. All results discussed in the document will be non-IFRS unless otherwise specified. In addition, all SAP numbers noted are actual currency and constant currency for changes year to year.
The ...
This Market Perspective offers insights into the adoption of value stream management (VSM) in the Asia/Pacific region, which is enhancing operational efficiency, customer satisfaction, and reducing time-to-market for businesses. With increasing ...
The IDC Market Note discusses Dynatrace's launch of its AI Observability and Data Observability offerings, designed for large language models (LLMs) and generative AI. The offerings aim to enhance data quality and reduce false positives, ...
This IDC Survey Spotlight examines the important application performance management (APM) capabilities considered by enterprises in the Asia/Pacific market.
The survey results were tabulated from IDC's 2023 Asia/Pacific Software ...
This IDC Survey is based on the Asia/Pacific set of marketing respondents of IDC's Worldwide C-Suite Tech Survey, conducted in fall 2023. The overall Asia/Pacific (including Japan) (APJ) set is of 295 respondents, while ...
This IDC Tech Buyer Presentation is focused on assessing the readiness of an organization to move toward becoming an experience-orchestrated (X-O) business. An experience-orchestrated business uses AI-enabled technology to optimize journeys ...
This IDC Presentation provides a comprehensive overview of the evolving dynamics, challenges, and opportunities in venture capital (VC) funding for digital-native businesses (DNBs) in the Asia/Pacific region, guiding stakeholders in navigating ...
SAP recently announced its 4Q23 and full-year 2023 results. All results discussed in this document will be non-IFRS at constant currencies unless otherwise specified, and all SAP outlook numbers are in constant currency.
This IDC study provides a thorough assessment of market-leading software-as-a-service (SaaS) and cloud-enabled small and medium-sized business (SMB) and midmarket segments' enterprise resource planning (ERP) applications and discusses the ...
This IDC Tech Buyer Presentation provides the Asia/Pacific (excluding Japan) (APEJ) regionalization of the worldwide small and medium-sized business (SMB) FutureScape for 2024. This IDC study shortlists the 10 SMB technology and business ...