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Amy Konary
Research Vice President, Software Licensing, Provisioning, and Delivery

Team:
Cloud Computing
Open Source
Pricing Strategies
Software as a Service
Software Business Strategies
Worldwide Software Research

"Mobile First" Business Models Challenge Traditional Application Vendors
Amy Konary
Mar 2013 - Doc # lcUS24046913      IDC Link
Developers of business applications are focusing innovation on ways that companies can take advantage of end-user connectedness and mobility. At a Salesforce.com event in Boston last week, CEO Marc Benioff made it clear that the company was ...
The Price Is Right? Microsoft Reduces Pricing on Office 365 and Azure Cloud Services
Connor G Sullivan, Amy Konary, Melissa Webster, Robert P. Mahowald
Mar 2012 - Doc # lcUS23417512      IDC Link
On March 14, Microsoft announced a reduction of up to 20% off the "E1-4" Enterprise price bracket for business users of its Office 365 cloud-based collaboration portfolio and similar price cuts across the 13 other Office 365 subscription ty ...
Pay-Per-Use Software Pricing: A Matter of Intelligence
Amy Konary
Feb 2012 - Doc # lcUS23342212      IDC Link
The majority of revenue in the software industry today is associated with licensing models that calculate value up front. Because of this, the pricing does not take into account the customer's experience with the software over time. In addi ...