Analyst Profile
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Amita Potnis
Senior Research Analyst

Team: Storage
Amita Potnis is a Senior Research Analyst within IDC's Storage Systems program. In this position, Ms. Potnis conducts research in the enterprise storage systems market with a specific focus on emerging vendors and contributes to the Worldwide Quarterly Disk Storage Systems Tracker. Ms. Potnis is also involved in various custom research and consulting services, along with a focus on disk based data protection and recovery as a part of Storage Solutions report series.

Prior to joining the Storage Systems group at IDC, Ms. Potnis worked with the IDC Storage Pricing team for six years, where she was responsible for tracking and providing tactical pricing information on a wide range of mid-range and enterprise storage equipment for IBM and Sun . She also worked with ZDNetIndia.com and Reliance Industries Limited in India where she was responsible for designing and implementing various internet related projects.

Ms. Potnis holds a Diploma in Applied Arts, B.A. in History from the University of Mumbai (India) and M.S. in History from Tufts University.

IDC Link


SSD M&A Surge Continues: Violin Memory Acquires GridIron
Dan Yachin, Amita Potnis, Jeff Janukowicz
Jan 2013 - Doc # lcIL23914713      IDC Link
On January 18th it was reported that Flash storage vendor Violin Memory acquired GridIron Systems, a provider of hardware and software solutions that aim to improve the performance of enterprise data storage infrastructure. Terms of the dea ...

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Storage News: Period Ending April 29, 2013
Natalya Yezhkova, John Rydning, Jeff Janukowicz, Liz Conner, Amita Potnis, Robert Amatruda, Eiji Sasahara, Ph.D., Ashish Nadkarni, Zina Ashkour
Apr 2013 - Doc # 240919      Update
This IDC update includes vendor financial results as well as these stories and more::
  • WD Debuts Its 5mm 2.5in. Hard Drive
  • Fusion-io Acquires NexGen Storage
  • Exablox Exits Stealth Mode
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    Storage News: Period Ending April 15, 2013
    Natalya Yezhkova, John Rydning, Jeff Janukowicz, Liz Conner, Amita Potnis, Robert Amatruda, Eric Sheppard, Zina Ashkouri
    Apr 2013 - Doc # 240719      Update
    This IDC update includes these stories and more::
  • Avere Debuts the New FXT 3800
  • HGST Launches 12Gbps SAS Solid State Drives
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