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Document at a Glance

Becoming the MI Organization of the Future — Lessons from Leaders
Jun 2012		Doc # 235038		Insight

Printed Page Length: 10 pages

By: Clare Gillan

Price $ 500.00

Abstract

This IDC Insight provides a high-level MI investment update, fresh insights, examples of accomplishments, and further confirmation of the transformation sweeping through market intelligence organizations industrywide.

IDC Opinion | In This Insight | Situation Overview | Future Outlook

Subscriptions Covered:

CMO Advisory Service

Companies Covered:

Advanced Micro Devices, Inc., Accenture Plc, SAP AG, Autodesk, Inc.

Regions Covered:

Topics Covered:

Analytic applications, Market intelligence, Marketing automation, Mobility, Procurement, Sales operations

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