Number of Tables: 1
This IDC study examines the worldwide sales automation applications market from 2009 to 2011. Revenue and market share of the leading vendors are provided for 2011.
"In the relationship-driven world of sales, building, enhancing, and maintaining meaningful and lucrative relationships is key," says Mary Wardley, program VP, CRM and Enterprise Applications. "The joint technologies of social and mobile are granting unprecedented access (social) and the ability to support the customer in face-to-face situation with noninvasive (mobile) solution."