This IDC update reports the total volume and growth rate of the worldwide, regional, and U.S. Internet advertising spending for 1Q12 and forecasts U.S. growth for 2Q12–1Q13. It also reports the top U.S. new media companies' quarterly domestic ad sales, growth rates, and market shares as well as the spending on major ad formats and their growth rates and market shares. A spreadsheet containing this document's data is available to IDC clients by request. Follow Karsten Weide on Twitter: @KarstenW.
New Media and Advertising , Worldwide New Media Market Model
IAC Search & Media B.V., eBay Inc., CERBERUS CAPITAL MANAGEMENT, L.P., TIME WARNER INC., Display Components Inc, Disney Interactive Media Group, THE WALT DISNEY COMPANY, Facebook, Inc., Yahoo! Inc., Google Inc., AT&T Inc., NEWS CORPORATION, Microsoft Corporation