Number of Tables: 9
This IDC study reviews the performance of the worldwide PC market during the third quarter of 2012 (3Q12). It looks at the market performance of desktop and portable PCs in major geographies, including the United States, Western Europe, Japan, Asia/Pacific (excluding Japan) (APEJ), and the rest of the world (ROW). Details on unit shipments, market value, and average selling prices are provided, along with a review of the competitive landscape of the top PC vendors.
"Although promising, the launch of Windows 8 will require substantial marketing commitment from the industry to articulate the story about Windows 8. As such, the rollout will likely occur at slower pace than desired," says Rajani Singh, research analyst at IDC's U.S. Quarterly PC Tracker and Personal Computing Programs. "The PC industry is likely to focus first on a 'surface'-like form factor for the imperative of competitiveness before porting new technologies into clamshell devices."
Dell Inc., Apple Inc., ASUSTeK Computer Inc., Hewlett-Packard Company, PREMIO INC, Panasonic Corporation, Lenovo Group Limited, Toshiba Corporation, Acer Inc., Fujitsu Limited, Sony Corporation, SYSTEMAX INC., MICRO ELECTRONICS, INC., Samsung