This IDC study examines the U.S. mobile services market and focuses specifically on the adoption of mobility by businesses. The analysis of this study includes the following:
- A discussion of recent trends in the U.S. mobile enterprise services market.
- Business subscriber, revenue, and ARPU forecasts for 2013–2017.
- An examination of market characteristics and guidance for mobile operators to leverage the growth opportunities in the five-year forecast period.
"IDC sees ever-expanding opportunities for mobile operators to inspire data-rich business use cases," says Carrie MacGillivray, program vice president, Mobile Services and IoT at IDC. "Operators should continue to innovate pricing offers and holistic solutions for the enterprise, such as IoT solutions, and application-oriented business solutions that leverage available and acceptable networks while building out their 4G networks. Applications and analytics are a new frontier for value to the enterprise and mobile operators alike."