This IDC study provides a 2014–2018 forecast for the hyperscale server buildout that is occurring today. Hyperscale datacenter owners continue to experiment with alternative technology sourcing models and server architectures. As a result, the emergence of this segment coupled with the relatively flat compute demands in traditional IT environments is placing pressure on the overall server market and the vendor ecosystem. Customers — including Google, Microsoft, Amazon, and Facebook — are architecting and building for an explosion in new workloads that are largely driven by the 3rd Platform including mobile, social, cloud, and analytics applications. These forces are having a significant impact on the physical size, compute density, and sheer number of hyperscale datacenters owned and operated by Web-scale service providers and enterprise organizations around the world.
"The emergence of the hyperscale server market occurred as the 3rd Platform market began to take shape over the past five years and more. New workloads, which are being driven by mobile, cloud, social, and big data, are placing new pressures on hyperscale datacenters around the world. These datacenters are rapidly becoming the foundation for new business models that seek to transform a wide range of industries by directly and pervasively connecting customers to new business services." — Matt Eastwood, group vice president and general manager, Enterprise Platforms research