This IDC study uses the IDC MarketScape model to provide an assessment of a number of providers participating in the worldwide business consulting services market that have particular capabilities in digital enterprise strategy consulting. The IDC MarketScape is an evaluation based on a comprehensive framework and a set of parameters that assesses providers relative to one another and to those factors expected to be most conducive to success in a given market during both the short term and the long term.
"While consulting providers are generally perceived as capable, buyers of consulting services to support the digital transformation of their operations are critical of consulting providers' ability to leverage digital to improve customer service or to improve the visual design and consumability of their clients' information resources. However, in this research, we find that some vendors are better able to produce meaningful results than others." — Cushing Anderson, vice president, Business Consulting Services research
Business consulting services, Customer relationship management applications, Digital transformation strategies, Marketing operations, Outsourcing services, Sales operations, Technology buyer, Vendor and sourcing management, iOS, iPad