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This IDC Buyer Case Study is based on a meeting IDC had with Ginger McCullough, Brookshire Grocery's vice president of Training and Change Management, at SuccessFactors' annual user conference, SuccessConnect 2015. The conversation detailed how Brookshire adopted SuccessFactors' cloud-based HR learning, collaboration, and training software, leading to increased workforce engagement, particularly among millennial staffers. SuccessFactors, an SAP Company, is a leading provider of human capital management (HCM) software.
Brookshire Grocery Company is a Texas-based regional food chain that has been in operation since 1928. Brookshire currently employs more than 14,000 employees and operates more than 150 store locations across the southeast United States. The firm believes that its people, particularly its retail staff (known internally as Partners), are a competitive advantage and has invested considerably over the past 20 years in learning and development initiatives and formalized training programs. In an effort to modernize its training and learning programs, Brookshire adopted SuccessFactors' Learning Management System (LMS) and SAP Jam training and collaborative learning software to address the needs of its millennial-led workforce (7 out of 10 Brookshire employees were born between the late 1980s and 1999.)
This IDC Buyer Case Study highlights how cloud software can drive workforce engagement in the highly competitive retail industry, which is known for a more conservative posture when it comes to new technology adoption. By utilizing a cloud-delivered set of training and collaborative learning capabilities, retailers can reduce worker turnover, capture and formalize organizational knowledge, and more efficiently and effectively train staff to meet increasingly complex industry compliance requirements.