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Connecting to the Consumers in a New Microsoft Era with Windows 8 and Windows Phone 8
Oct 2012   Doc # AP3054021U   Event Flash  

Printed Page Length: 2 pages

By: Avinash Kalyana Sundaram, Audrey Heng, Suchitra Narayan

Price $ 1,500.00

Abstract 

This IDC Flash discusses Microsoft's Windows 8 OS and Windows Phone 8 announcements at its recent analyst briefing held in Singapore on September 27–28, 2012. The document specifically focuses on the consumer and device-specific updates shared by the vendor since its last summit held in July. IDC will also share its opinion on the vendor's OS strategy and offer suggestions on an effective go-to-market approach with its devices in the consumer space.

In This Event Flash | Situation Overview | Future Outlook

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