This IDC Buyer Case Study discusses the consolidation of the Telstra SAP Customer Relationship Management (CRM) application in the office of finance, with a view to delivering it via the Telstra IaaS or "Silver Lining" environment. This case study is designed to capture the business situation, drivers and metrics, as well as intended implementation and adoption outcomes in the current project outline. IDC interviewed Robert Houghton, Head of Information Technology at Telstra, in February 2012 to gain insight based on his experience.

IDC is conducting a series of buyer case studies to highlight end-user challenges, the solution evaluation process, the implementation process, as well as perceived and realised benefits associated to the transition of existing enterprise software into cloud infrastructure. The main aim is to help other organisations evaluating software and solutions to be deployed in the Telstra infrastructure-as-a-service (IaaS) environment.