This IDC study finds that:
- Wireless remains the largest service segment in the Canadian telecom market but experienced low single-digit growth (3.9 per cent) in 2014. Wireless accounted for C$20.1 billion, or 45 per cent of telecom services spending, in 2014.
- Subscriber penetration remained unchanged from a year earlier at 80 per cent of Canada's population. The wireless subscriber slowdown in 2013 was the single most significant event impacting our current five-year forecast, resulting in adjustments to reduce our market growth estimates. IDC expects wireless penetration in Canada to have miniscule growth in the forecast period to 31 million subscribers, or 82 per cent of Canada's estimated population, in 2019.
- Wireless revenue is estimated to rise to almost C$21.3 billion in 2015. With a projected five-year compound annual growth rate (CAGR) of 3.8 per cent, the wireless segment will account for almost one-half (49 per cent) of all Canadian telecom spending, or C$24.3 billion, by 2019.
- The consumer segment is estimated to account for 65 per cent of the Canadian wireless services market in 2019, compared with almost 61 per cent in 2014.
- Wireless data spending is expected to grow more than twice as fast as the sector as a whole (with a five-year CAGR of 9.1 per cent for wireless data compared with a decline of 2.1 per cent over the forecast period for wireless voice). IDC forecasts wireless data revenue will increase to C$14.4 billion in 2019 compared with C$9.3 billion in 2014.
"Despite slower subscriber growth, increasing wireless substitution strengthens the primacy of wireless as the preferred method of communications and boosting wireless revenue as a proportion of total telecom revenue in Canada," says Lawrence Surtees, report author and vice president of Communications Research at IDC Canada. "Business use cases for gigabit wireless has also greatly increased, making next-generation 5G wireless networks a compelling must-have, which will exponentially drive use of and spending on wireless data beginning at the end of the current forecast period."
Air interface, App stores, Broadband, Internet of things, Mobile phone, Mobility, Network security, Smartphone, Unified communications and collaboration, VoIP, WiFi, WAPI, Wireless LAN infrastructure, Wireless and mobile infrastructure