The IDC European Vertical Markets Survey, November 2016 is a landmark study of IT solutions, investment priorities, and emerging technologies in over 80% of the Western European economy.
The survey covers areas such as:
- Key business priorities, the role of line-of-business (LOB) managers in IT decisions, IT budget direction, channel selection, and an assessment of the major technology suppliers supporting digital transformation
- Short-term investment plans for traditional technologies spanning hardware, software, IT and business services, and telecom services, as well as security priorities and a wide range of industry-specific solutions
- Current adoption and future deployment plans for the four pillars of IDC's 3rd Platform: cloud, mobile solutions, social, and Big Data
- A detailed analysis of implementation plans and use cases for the Internet of Things (IoT)
- An initial assessment of the major enablers of digital transformation, including familiarity, adoption, and future deployment plans for a range of Innovation Accelerators, including the IoT, cognitive systems, robotics, 3D printing, and natural interface
This study analyzes the survey results for the government industry about data-management-related trends (e.g., open data, Big Data and analytics, and cognitive) in order to help IT suppliers' solution, marketing, and sales executives better align their offerings and go-to-market approach to the needs of IT and business executives in central and local governments:
- Data is the top business priority for European government executives, both from a data protection perspective and from an access perspective.
- Service personalization tops the list of Big Data and analytics use cases that government executives focus on, followed by internal process efficiency and prevent/respond to natural disasters.
- Government executives are taking the first timid steps into cognitive computing as value for money is not fully understood and information management maturity is lacking.
- Cloud computing continues to expand its footprint of workloads that support structured and unstructured data management in government.
Big Data analytics and discovery, Data access, analysis and delivery, Digital Transformation, Information protection and control, Messaging security, Mobile security and vulnerability management, Public cloud services, Security management