Multiscreen Video
An IDC Continuous Intelligence Service
• Published Research
•  Markets and Subjects Analyzed
•  Core Research
•  Key Questions Answered
•  Multiscreen Video Coverage
•  Companies Analyzed
•  Custom Research and Go-to-Market Solutions
•  Unparalleled Coverage of End-User Requirements Across Vertical Industries
• What Is An IDC CIS

IDC's Multiscreen Video service is designed to help hardware, software, and enabling technology vendors; cable, satellite, and telco TV service providers; online content distributors; content owners; networking companies; component companies; and investors navigate the rapidly evolving multiscreen video market. This service provides analysis of the technologies and services that enable the consumption, distribution, and monetization of consumer video content on multiple platforms and the factors that impact growth and revenue opportunities.


Markets and Subjects Analyzed

  • Multiscreen video services and technologies
  • Cable, satellite, and telco/IPTV services
  • Internet or over-the-top (OTT) video
  • TV everywhere
  • Digital video recorders (DVRs)
  • Video on demand (VOD)
  • Digital set-top boxes (STBs)
  • 3DTV
  • Decline of physical media
  • Network-enabled video devices
  • Mobile and portable video
  • Usage and consumption of video across platforms
  • Shifting consumer spending on video content
  • Video in a home network
  • Multiscreen video distribution technologies
  • Evolution of business models and partnerships
  • Evolving consumer behaviors
  • Regulatory and competitive issues impacting TV services

Core Research

  • U.S. Multichannel Pay TV Subscriber Forecast
  • Worldwide OTT Streaming Video Users Forecast
  • Consumer Video Spending Forecast
  • Worldwide DVR Forecast
  • Worldwide Digital STB Forecast
  • Mobile and Portable Video Addressable Market Forecast
  • U.S. Pay TV Quarterly Competitive Analysis Insights
  • Multiple Consumer Survey Results Documents
  • Usage of Network-Enabled Video Devices Forecast
  • Worldwide DVR, HDTV, and 3DTV Households Forecast

In addition to the insight provided in this service, IDC may conduct research on specific topics or emerging market segments via research offerings that require additional IDC funding and client investment.


Key Questions Answered

  1. How are consumers accessing multiscreen video content across multiple devices and usage environments?
  2. What forces are driving service provider competition, and how great is the threat from Internet video?
  3. How is competition driving the evolution of online video, multiscreen services, and new business models?
  4. How are the interests of pay TV operators, content owners, CE vendors, and other technology companies intersecting?

Multiscreen Video Coverage

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Source: IDC

Companies Analyzed

IDC's Multiscreen Video service reviews the product strategies, competitive positioning, financial viability, and overall strategic direction of major participants in the consumer video ecosystem, including:

Adobe, Alcatel-Lucent, Akamai Amazon, Apple, AT&T, Avail-TVN, Boxee, Cablevision, CBS, CenturyLink, Charter, Cisco, Comcast, Cox Communications, DIRECTV, DISH Network/Blockbuster, Disney, Dolby, DTS, Echostar/Sling Media, Elemental, Envivio, Ericsson, Google/YouTube, HP, Hulu, Intel, LG, Microsoft, MobiTV, Motorola, NBC Universal, NDS, Netflix, News Corp., Pace Micro, Panasonic, Philips, Pioneer, QuickPlay Media, Redbox, Roku, Rovi, Samsung, SanDisk, Sharp, Sony, Technicolor, thePlatform, Time Warner and Time Warner Cable, TiVo, Toshiba, Verizon, Viacom, Vizio, VUDU, and Yahoo!.


Custom Research and Go-to-Market Solutions

For IT suppliers or IT buyers doing business planning and budgeting, sales and marketing, or performance measurement, we have the custom offerings to optimize your success at every stage of your business. Our data- and content-driven approach helps you make better decisions, drive more effective marketing programs, and effectively measure your success - resulting in a greater return on your investment.


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Unparalleled Coverage of End-User Requirements Across Vertical Industries

Whether you are a technology buyer or provider, IDC Insights' research translates today's global end-user requirements and trends into business opportunities for your organization. With dedicated businesses targeting energy, financial services, government, healthcare, manufacturing, and retail, IDC provides unmatched integration of global technology and vertical industry expertise to deliver industry-specific customer intelligence that gives clients a powerful business advantage.

Connect and engage with a global network of business and IT professionals in the first-of-its-kind end-user community at http://idc-insights-community.com.


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Related Links
Meet the Experts


. Danielle Levitas
Group Vice President, Consumer, Broadband and Digital Marketplace
. Greg Ireland
Research Manager, Consumer Markets: Video
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