IDC's Japan Small and Medium Business (SMB) Markets service analyzes the IT product and services demand and market opportunities in the SMB segment by industry and region. This service provides ICT vendors with insight so that they can have a better understanding of the new SMB trends in the Japan market and develop critical strategies for tapping into potential business opportunities.
Markets and Subjects Analyzed
IT spending characteristics and trends of SMBs
Market characteristics and trends by industry
Market characteristics and trends by region
Market characteristics of major solutions by product and market trend
Channel characteristics and trends of SMBs
Market trends of major ICT vendors
Japan SMB IT Spending Trend and User Demand Survey
Japan SMB Distribution Trend Analysis
Japan SMB Forecast
Japan SMB Major Vendor Strategy Analysis
Japan SMB IT Spending Trends of the Small and Medium Business Expanding Overseas
In addition to the insight provided in this service, IDC may conduct research on specific topics or emerging market segments via research offerings that require additional IDC funding and client investment.
Key Questions Answered
What is the trend of the IT market within the SMB segment with respect to products and services?
What are the key motivators and barriers influencing SMB IT spending behavior?
How do investment priorities vary by industry segments?
What channels do SMBs rely on, and how is this situation changing with respect to direct sales or Internet sales?
In which regions are there business opportunities in the SMB market?
What are the major managerial issues impacting the IT spending of SMBs?
Japan Small and Medium Business IT Spending by Region, 2011–2014
This service reviews strategies, market positioning, and future direction of several providers in the Japan small and medium business markets, including:
For IT suppliers or IT buyers doing business planning and budgeting, sales and marketing, or performance measurement, we have the custom offerings to optimize your success at every stage of your business. Our data- and content-driven approach helps you make better decisions, drive more effective marketing programs, and effectively measure your success - resulting in a greater return on your investment.
Unparalleled Coverage of End-User Requirements Across Vertical Industries
Whether you are a technology buyer or provider, IDC Insights' research translates today's global end-user requirements and trends into business opportunities for your organization. With dedicated businesses targeting energy, financial services, government, healthcare, manufacturing, and retail, IDC provides unmatched integration of global technology and vertical industry expertise to deliver industry-specific customer intelligence that gives clients a powerful business advantage.