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IDC's Mobile Device Technology and Trends service provides a comprehensive, global analysis of the key technologies and market trends relating to both consumer and enterprise mobile devices. The service addresses key mobile technologies, from personal, local, and wide area wireless connectivity and alternative input solutions to mobile device operating systems and browsers, user interfaces, and mobile payment and location technologies. The service also provides detailed global and regional forecasts for mobile phones and converged mobile devices. Close attention is given to leading vendors, their strategies, and their ability to execute on those strategies. The service is designed to help device manufacturers, software developers, mobile operators, and component suppliers navigate the evolving market for mobile devices through actionable intelligence.
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- Smartphones, feature phones, and MIDs
- Wireless access standards
- Evolution of wireless technology trends
- Mobile device operating systems and browsers
- User interface technologies, including touchscreen
- Multimedia and input methodologies
- WiFi and WiMAX multimode phones
- Nascent technologies and services, including NFC, mobile payments, and new approaches to mobile power.
- Emerging markets and entry-level phones
- GPS capabilities, location technologies, and presence
- Mobile TV
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- Worldwide Converged Mobile Device Forecast and Analysis
- Worldwide Mobile Device Forecasts and Analyses
- GPS-Enabled Mobile Phones Forecast and Analysis
- WiFi, WiMAX, and Cellular Dual-Mode Phones Forecast and Analysis
- Impact of emerging markets on device use and design
- Survey: Mobile End User Buying Behavior
- Survey: Mobile Device Features and Applications
- Impact of M2M and purpose-built devices on the mobile phone businesses
In addition to the insight provided in this service, IDC may conduct research on specific topics or emerging market segments via research offerings that require additional IDC funding and client investment.
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- What are the strategies being adopted by various device vendors with respect to dual-mode/multimode devices?
- How will the consumption of Web-based services influence the design and use case of mobile phones?
- How will GPS and location-based services affect the mobile device market?
- What does the growing salience of emerging markets mean for established device vendors and their smaller rivals?
- What does the ascendancy of the open source operating systems mean for the future of mobile devices?
- How does device technology evolve beyond the current form factor?
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IDC's Mobile Device Technology and Trends service analyzes the product strategies, competitive positioning, and overall strategic direction of major players in the mobile device technology market, including:
ACCESS, Alcatel-Lucent, AMD, Analog Devices, Apple, ARM, Avaya, Belkin, Comverse , Broadcom, , Cisco, CSR, Curitel, Haier Fujitsu, Google, HP, HTC, Huawei, Hynix, IBM, iGo, Infineon, Intel, Kingston, Kyocera, LG Electronics, Macromedia, Marvell, Microsoft, Mitac, Motorola, NEC, Nokia, NXP, Palm, Panasonic, Pantech, QUALCOMM, Research In Motion, Sagem, Samsung, SanDisk, Seagate, Sanyo, Sharp, Sony, Sony Ericsson, Spirent, STMicroelectronics, Sun, Symantec, Texas Instruments, Toshiba, Yahoo!, and ZTE as well as a host of mobile operators.
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IDC provides you with the necessary intelligence to optimize, guide and support all aspects of the business planning life cycle from strategy and budget planning, through implementation, to ongoing measurement and assessment of results. Take advantage of these and other related offerings:
Consulting: Target growth opportunities and develop strategies for emerging markets and technologies, market sizing and segmentation, and global partner strategies, and create awareness for your products and services. Custom engagements leverage the unique strengths of IDC global technology analysts and local market analysts. Tailored offerings, such as business value (ROI) analysis, use IDC-branded content and tools to help you accelerate the sales cycle and powerfully communicate to your prospects.
Events: Network with industry colleagues and gain practical and strategic insights from groundbreaking research presented by IDC and industry experts. IDC events bring together technology buyers looking for the latest best practice research and sellers offering insights into how decision makers can use technology to gain competitive advantage and improve business value.
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Go-to-Market Services: Leverage IDC content and custom services to support your most critical marketing initiatives as well as reach appropriate technology purchasers and influencers. The Go-to-Market Services expertise, flexible business model, and range of offerings provide you with effective marketing solutions ranging from a single call-to-action incentive to a broad global media campaign.
Industry Insights: Develop effective vertical market strategies that create competitive advantage with the research-based advisory and consulting services from Industry Insights. Industry Insights' end-user best practice and benchmarking research helps executives drive technology-enabled business innovation within industries including energy, financial, government, health, manufacturing and retail.
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