The Small and Medium Business Markets: Telecom, Broadband and Video service identifies opportunities for providers of advanced communications technology products and services that address the needs of U.S. firms with fewer than 1,000 employees. Forecasts and vendor profiles are provided for consumption of telecommunications products and services related to voice, communications, broadband, video, and cable television among small to medium businesses in the United States. This service provides quantitative data in the areas of business bundling, broadband, video, and voice services and strategic insight and market sizing into the overall small and medium business marketplace.
Markets and Subjects Analyzed
Legacy voice and VoIP
Television and video applications
SMB unified communications
Service provider portal strategies
Business communications service bundles
Videoconferencing and telepresence
Cable MSO business strategy
Television service subscriptions for business
Wireless and wireline integration for business
Remote office/independent establishments
Cloud-based business applications
SMB Telecom, Voice, and Data Revenues Forecast
SMB Telecom, Broadband, and Video Survey Analysis
U.S. SMB Broadband Services Forecast
SMB Television Usage Survey
SMB Videoconferencing Survey Analysis
SMB Bundling Survey Analysis
In addition to the insight provided in this service, IDC may conduct research on specific topics or emerging market segments via research offerings that require additional IDC funding and client investment.
Key Questions Answered
Which business segments are adopting new IP-based services?
How can service providers maximize their service offerings to drive subscribership and reduce churn?
What pricing and packaging programs attract high ARPU from businesses?
Which technology and partnerships will make service providers the most competitive when selling services to businesses?
Integration and Convergence of SMB Telecom Products and Services
IDC's Small and Medium Business Markets: Telecom, Broadband and Video service examines how vendors are positioning themselves to compete in the SMB service provider market. This service reviews strategies, market positioning, and future direction of several providers in the communications marketplace including:
AT&T, Broadsoft, BT Infonet, Cablevision, Cbeyond, CenturyLink, Charter Business, Ciena, Cisco, Citizens Communications, Comcast, Cox Business Services, IBM, Level 3, MegaPath, Microsoft, Momentum Telecom, Optimum Lightpath, PAETEC, Polycom, Qwest, ShoreTel, Sprint Nextel, Time Warner Cable, Time Warner Telecom, T-Mobile, Verizon, Windstream, and XO Communications.
Custom Research and Go-to-Market Solutions
For IT suppliers or IT buyers doing business planning and budgeting, sales and marketing, or performance measurement, we have the custom offerings to optimize your success at every stage of your business. Our data- and content-driven approach helps you make better decisions, drive more effective marketing programs, and effectively measure your success — resulting in a greater return on your investment.
Unparalleled Coverage of End-User Requirements Across Vertical Industries
Whether you are a technology buyer or provider, IDC Insights' research translates today's global end-user requirements and trends into business opportunities for your organization. With dedicated businesses targeting energy, financial services, government, healthcare, manufacturing, and retail, IDC provides unmatched integration of global technology and vertical industry expertise to deliver industry-specific customer intelligence that gives clients a powerful business advantage.