The small and medium-sized business (SMB) cloud services market is expanding rapidly as major vendors begin to address this market and new entrants such as telcos begin their push into IT services. The lower prices and simplified delivery and management of cloud services also enable a much larger proportion of the SMB sector to consider the use of IT services that have previously been cost prohibitive for them.
IDC's Asia/Pacific Small and Medium Business Cloud Services research provides coverage of the SMB market sizes and characteristics within the Asia/Pacific (excluding Japan) or APEJ region. It also highlights emerging pricing models and partnering arrangements for channel partners.
Markets and Subjects Analyzed
Market opportunity for cloud services within APEJ markets
Key requirements for cloud services within the SMB sector
Market models for distribution and resale of cloud services via channel programs
Partnerships and alliances
Case studies of successful industry development via the use of cloud services
APEJ Cloud Services Market Size and Forecast
Regional Cloud Services Ecosystems
Examples of Successful Go-to-Market Models for SMB Cloud
End-User Expectations for SMB Cloud Services
SMB Channel Programs for Cloud Services
In addition to the insight provided in this service, IDC may conduct research on specific topics or emerging market segments via research offerings that require additional IDC funding and client investment.
Key Questions Answered
How do the SMB requirements for cloud services differ from those of large enterprises?
What is the size of the market opportunity in APEJ for SMB cloud services?
What are the best go-to-market models for vendors wanting to deliver cloud services in APEJ SMB markets?
How should support be provided to SMB users?
Where are the partnering opportunities in APEJ for cloud services?
Channel Opportunities in the Cloud
This service reviews strategies, market positioning, and future direction of several providers in the SMB cloud services market, including:
Dimension Data, HP, IBM, Korea Telecom, Microsoft, NetSuite, Oracle, Sage, SAP, Singtel, Telekom Malaysia, and Telstra.
Custom Research and Go-to-Market Solutions
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Unparalleled Coverage of End-User Requirements Across Vertical Industries
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