Enterprises spend more than $4 billion annually on middleware used to run their most mission-critical applications. As enterprises build new social and mobile applications, they’re moving to new platform-as-a-service offerings. This market is facing disruption as start-ups, new entrants by large vendors, and new cloud offerings from current leaders are competing for market position in the cloud. Choices are far more complex, and vendors need to make sure they are planning, marketing, and selling more effectively than their competition. IDC's BuyerPulse® Analysis: Enterprise Application Platforms and Platform as a Service (PaaS) looks at the evolving needs of buyers as they implement products and services that may be on-premise, in the cloud, or hybrid. This program helps vendors with market and product planning, aligning their products with customer needs, and gaining a competitive understanding of what is being implemented and what factors into buyer decisions.
Markets and Subjects Analyzed
Forecasts comparing application server middleware and PaaS
User requirements for evolving on-premise application platforms and private and public PaaS
Evaluation of vendor business models, architectures, and product and service capabilities
Case studies with in-depth looks at buyer decisions and implementation strengths and challenges
IDC MarketScape: Platform as a Service
Detailed Competitive Analysis
Buying Pattern Research and Analysis
Vendor Profiles and Risk Assessments
Vendor Shares and Forecasts
Annual Analysis of Purchasing Trends
In addition to the insight provided in this service, IDC may conduct research on specific topics or emerging market segments via research offerings that require additional IDC funding and client investment.
Key Questions Answered
How will PaaS vendors differentiate in the face of intense competition?
What are customers looking for when they make application platform versus PaaS purchasing decisions?
How is PaaS evolving as the market evolves from emerging to reach a level of maturity?
BuyerPulse Analysis: Enterprise Application Platforms and Platform as a Service
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Unparalleled Coverage of End-User Requirements Across Vertical Industries
Whether you are a technology buyer or provider, IDC Insights' research translates today's global end-user requirements and trends into business opportunities for your organization. With dedicated businesses targeting energy, financial services, government, healthcare, manufacturing, and retail, IDC provides unmatched integration of global technology and vertical industry expertise to deliver industry-specific customer intelligence that gives clients a powerful business advantage.