Asia/Pacific Mobility
An IDC Special Intelligence Service
• Published Research
•  Markets and Subjects Analyzed
•  Core Research
•  Key Questions Answered
•  IDC’s Asia/Pacific Mobility Ecosystem
•  Competitive Analysis
•  Custom Research and Go-to-Market Solutions
•  Unparalleled Coverage of End-User Requirements Across Vertical Industries
• What Is An IDC SIS

IDC's Asia/Pacific Mobility SIS is an umbrella program that consist of Mobile CAPEX content (report/report series — 1–2 reports), Mobile Services MaaS (1 report), Consumer Mobility CIS Category B (7 reports), and Enterprise Mobility CIS Category B (10 reports). The target audience for this program is any vendor involved in the mobility space, both for consumers and for enterprises. At the same time, service providers — telcos — can also leverage this service. This program will provide in-country detailed analysis and information on all the segments of the mobile industry and also provide insights on key market trends and developments. Participants in the mobile ecosystem will find this intelligence service to be an important tool in keeping them at the forefront of the marketplace.


Markets and Subjects Analyzed

This program will deliver the following key subjects from both consumer and enterprise mobility CISs:

  • Annual sizing and forecast of mobile voice and data services by country
  • Annual sizing and forecast of mobile data application spending by country
  • Competitive analysis and positioning strategies of mobile operators by country
  • Annual end-user usage of consumer mobile technologies and services by applications
  • Competitive analysis and positioning strategies of mobile phone vendors
  • Advertising/revenue creation
  • Unified communications and collaboration
  • Emerging mobile technologies
  • Mobile operating systems

Core Research

  • Market Analysis, Consumer Mobility
  • Social Media in Mobile
  • Market Analysis, Enterprise Mobility
  • Vendor Profiles
  • Consumerization — Market Sizing and Forecast
  • Customer Case Studies

In addition to the insight provided in this service, IDC may conduct research on specific topics or emerging market segments via research offerings that require additional IDC funding and client investment.


Key Questions Answered

  1. What are the mobile technology utilization and trends?
  2. What is the consumer-buying behavior?
  3. What are the operators' competivite strategies?
  4. What is the next big thing in mobility?
  5. What should enterprises focus on to move mobility beyond email?
  6. What are the trends in mobile application developments and which key platforms to focus on?

IDC’s Asia/Pacific Mobility Ecosystem

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Source: IDC

Competitive Analysis

This service reviews strategies, market positioning, and future direction of several providers in the mobility market, including:

  • Device manufacturers
  • Mobile management solution vendors
  • Application developers
  • Security solution vendors
  • Infrastructure solution vendors
  • Collaboration solutions vendors
  • Mobile service provider
  • Managed service providers
  • Systems integrators

Custom Research and Go-to-Market Solutions

For IT suppliers or IT buyers doing business planning and budgeting, sales and marketing, or performance measurement, we have the custom offerings to optimize your success at every stage of your business. Our data- and content-driven approach helps you make better decisions, drive more effective marketing programs, and effectively measure your success - resulting in a greater return on your investment.


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Unparalleled Coverage of End-User Requirements Across Vertical Industries

Whether you are a technology buyer or provider, IDC Insights' research translates today's global end-user requirements and trends into business opportunities for your organization. With dedicated businesses targeting energy, financial services, government, healthcare, manufacturing, and retail, IDC provides unmatched integration of global technology and vertical industry expertise to deliver industry-specific customer intelligence that gives clients a powerful business advantage.

Connect and engage with a global network of business and IT professionals in the first-of-its-kind end-user community at http://idc-insights-community.com.


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