Canadian ICT Executive: Market and Competitive Insights
An IDC Special Intelligence Service
• Published Research
•  Markets and Subjects Analyzed
•  Core Research
•  Key Questions Answered
•  The Canadian ICT Competitive Landscape
•  Competitive Analysis
•  Custom Research and Go-to-Market Solutions
•  Unparalleled Coverage of End-User Requirements Across Vertical Industries
• What Is An IDC SIS

Busy ICT industry executives will come to rely on IDC's new Canadian ICT Executive: Market and Competitive Insights research program for its flexible, cross-disciplinary research coverage; granularity of market information and analysis; and timely delivery. Macroeconomic trending, ICT industry trends, IT exec's expectations, updated spending forecasts, and competitive dynamics are all critical to helping you stay apprised of the IT opportunity in Canada. The program will be very useful for the IT vendors and solution providers as a dashboard to quickly and easily gain insight into macroeconomic changes and the potential impact on clients' expectations and strategies.


Markets and Subjects Analyzed

  • Macroeconomic trending and implications for the ICT industry
  • Top 10 predictions for 2013
  • ICT industry trends
  • ICT executive expectations of suppliers
  • Spending forecasts across the ICT spectrum
  • Competitive dynamics of the key ICT leaders in Canada

Core Research

  • IDC 2012 Predictions: Canadian Perspectives on the Impact of Disruptive Technologies
  • Canadian ICT Market Perspectives: Performance and Future Direction, 2012–2017
  • Insights into Canada's ICT Competitive Market Composition and Performance
  • Understanding the Technology Purchasing Process and Perspectives of Canadian CIOs
  • Quarterly Canadian ICT Market Opportunity Segmentation Assessments
  • Quarterly Canadian ICT Market Insights
  • Bimonthly Canadian ICT Competitive Market Updates

In addition to the insight provided in this service, IDC may conduct research on specific topics or emerging market segments via research offerings that require additional IDC funding and client investment.


Key Questions Answered

  1. How fast is the Canadian ICT market growing, and what are the key drivers behind its development?
  2. How are the leading ICT players in Canada responding to this changing competitive landscape?
  3. What industry activities are having a direct impact on the evolution and growth of the Canadian ICT market?
  4. What are the CIOs' opinions and demands regarding the latest ICT technology trends/offerings, and who are they turning to in order to meet their ICT requirements and why?
  5. How have each of the leading ICT players performed in Canada, and what are the key challenges for their future development in Canada?

The Canadian ICT Competitive Landscape

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Source: IDC

Competitive Analysis

IDC's Canadian ICT Executive: Market and Competitive Insights program provides clients with a unified view of the key forces influencing the overall Canadian ICT market. IDC will capture the competitive activities occurring across the ICT spectrum, with perspectives on the most significant news and its potential implications for the Canadian industry.


Custom Research and Go-to-Market Solutions

For IT suppliers or IT buyers doing business planning and budgeting, sales and marketing, or performance measurement, we have the custom offerings to optimize your success at every stage of your business. Our data- and content-driven approach helps you make better decisions, drive more effective marketing programs, and effectively measure your success - resulting in a greater return on your investment.


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Unparalleled Coverage of End-User Requirements Across Vertical Industries

Whether you are a technology buyer or provider, IDC Insights' research translates today's global end-user requirements and trends into business opportunities for your organization. With dedicated businesses targeting energy, financial services, government, healthcare, manufacturing, and retail, IDC provides unmatched integration of global technology and vertical industry expertise to deliver industry-specific customer intelligence that gives clients a powerful business advantage.

Connect and engage with a global network of business and IT professionals in the first-of-its-kind end-user community athttp://idc-insights-community.com.


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Related Links
Meet the Experts


. Julie Ross
Director, Competitive Intelligence Practice
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