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Since 1989, IDC has undertaken in-depth analysis of the Central and Eastern European PC markets using a comprehensive set of market updates, briefs, studies, and end-user surveys. IDC's Central and Eastern European Personal Computing service provides PC industry participants with objective and timely analysis of key competitors, products, technology roadmaps, trends, and end-user spending. The service also examines developments in the desktop, portable, and x86 server markets.
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- Azerbaijan, Belarus, Bulgaria, Croatia, Czech Republic, Estonia, Hungary, Kazakhstan, Kyrgyzstan, Latvia, Lithuania, Poland, Romania, Russia, Slovakia, Slovenia, Turkmenistan, Ukraine, and Uzbekistan
- Desktops, notebooks, x86 servers
- Market sizing and forecasting
- Vendor market shares
- Distribution channel analysis
- Economic and political developments and their influence on the market
- Vendor competitive analysis/positioning
- Vertical market assessment
- Impact of new technologies
- Assessment of gray market activities
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- Central and Eastern Europe Personal Computing 2010-2014 Forecast and 2009 Vendor Shares
- Commonwealth of Independent States Personal Computing 20010-2014 Forecast and 2009 Vendor Shares
- Baltic States Personal Computing 2010-2014 Forecast and 2009 Vendor Shares
In addition to the insight provided in this service, IDC may conduct research on specific topics or emerging market segments via research offerings that require additional IDC funding and client investment.
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- Which major markets will grow fastest and why?
- Which customer segments offer the greatest opportunities?
- Which technologies will have the greatest impact on product development?
- What are the characteristics of each market, and how do they affect the extent and type of demand?
- What are the key customer requirements in the portable and desktop PC markets?
- How will Internet appliances and Web sales affect the PC market?
- What tactics and strategies do leading vendors use to improve their market position?
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IDC's Central and Eastern European Personal Computing service offers comprehensive analysis of product strategies, competitive positioning, financial viability, and strategic direction for major vendors in the PC industry, including:
Acer, Apple, Asus, Dell, Fujitsu Siemens, HP, IBM, Lenovo, NEC CI, Toshiba, and vendors active in local markets.
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IDC provides you with the necessary intelligence to optimize, guide and support all aspects of the business planning life cycle from strategy and budget planning, through implementation, to ongoing measurement and assessment of results. Take advantage of these and other related offerings:
Consulting: Target growth opportunities and develop strategies for emerging markets and technologies, market sizing and segmentation, and global partner strategies, and create awareness for your products and services. Custom engagements leverage the unique strengths of IDC global technology analysts and local market analysts. Tailored offerings, such as business value (ROI) analysis, use IDC-branded content and tools to help you accelerate the sales cycle and powerfully communicate to your prospects.
Events: Network with industry colleagues and gain practical and strategic insights from groundbreaking research presented by IDC and industry experts. IDC events bring together technology buyers looking for the latest best practice research and sellers offering insights into how decision makers can use technology to gain competitive advantage and improve business value.
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Go-to-Market Services: Leverage IDC content and custom services to support your most critical marketing initiatives as well as reach appropriate technology purchasers and influencers. The Go-to-Market Services expertise, flexible business model, and range of offerings provide you with effective marketing solutions ranging from a single call-to-action incentive to a broad global media campaign.
Industry Insights: Develop effective vertical market strategies that create competitive advantage with the research-based advisory and consulting services from Industry Insights. Industry Insights' end-user best practice and benchmarking research helps executives drive technology-enabled business innovation within industries including energy, financial, government, health, manufacturing and retail.
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Lukas Raska
Research Analyst, Systems Hardware Group, CEMA Region
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Roman Maceska
Associate Vice President Research, IDC CEMA, Systems and Infrastructure Solutions
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