This IDC Presentation provides IDC's latest findings related to the enterprise applications markets in Europe and how these findings impact vendors. Among the questions to be addressed are:
How will the enterprise application markets (enterprise relationship management [ERM], customer relationship management [CRM], supply chain management [SCM]) develop in Europe in the next years? What are the growth drivers? Which countries will grow faster and which will do less well?
What are the current business and IT priorities in European organizations? What can vendors expect from 2012?
What is the current top ranking in 2011, and how did the top vendors perform in 2011?
What do European organizations think and plan related to customer experience management (CEM)? What is the crown jewel of CEM — is it the online experience, the call center, or something else?
Cloud and enterprise applications — where is Europe now? Will cloud impact new areas such as SCM and accounting?
What is IDC's guidance for enterprise application vendors in Europe?