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Document at a Glance

Market Analysis Perspective: European Enterprise Applications, June 2012
Jul 2012		Doc # LC55U		IDC Presentation: Forecast

Printed Page Length: (30 slides)

By: Bo Lykkegaard
Research Director, European Enterprise Applications
Team: Customer Relationship Management (CRM)
Team: Enterprise Applications
Team: Software as a Service

Price $ 4,500.00

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Abstract

This IDC Presentation provides IDC's latest findings related to the enterprise applications markets in Europe and how these findings impact vendors. Among the questions to be addressed are:

How will the enterprise application markets (enterprise relationship management [ERM], customer relationship management [CRM], supply chain management [SCM]) develop in Europe in the next years? What are the growth drivers? Which countries will grow faster and which will do less well?
What are the current business and IT priorities in European organizations? What can vendors expect from 2012?
What is the current top ranking in 2011, and how did the top vendors perform in 2011?
What do European organizations think and plan related to customer experience management (CEM)? What is the crown jewel of CEM — is it the online experience, the call center, or something else?
Cloud and enterprise applications — where is Europe now? Will cloud impact new areas such as SCM and accounting?
What is IDC's guidance for enterprise application vendors in Europe?

Subscriptions Covered:

European Enterprise Applications

Topics Covered:

Applications, Customer relationship management applications, Supply chain management applications