As part of our research on the Internet of Things (IoT), IDC interviewed JLR's Global Connected Car Director Mike Bell. In his role, Bell is responsible for all end-to-end connected services delivered to all vehicles within the range. This is a broad, cross-functional role ranging from strategy to delivery.
Jaguar Land Rover worked with BearingPoint to establish, refine, and deliver the connected car program, which we see as a major part of the IoT solutions market. This case study takes a look at what drove Jaguar Land Rover to invest in a connected car solution, what the business goals were, and how the company worked with BearingPoint to deliver the solution and its anticipated benefits, while working through the inevitable challenges.