Analyst Profile
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Danielle Levitas
Group Vice President, Consumer, Broadband and Digital Marketplace
Team:
Digital Marketplace and New Media
Directions 2012 (U.S) Participating Analysts
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Danielle Levitas is the Group Vice President of IDC's Consumer, Broadband & Digital Marketplace team. She is responsible for driving research initiatives across the consumer market, covering audio, video, gaming, home networking, bundled services, broadband and the digital marketplace. In addition to researching the digital TV, DVD and new media markets, Ms. Levitas serves as IDC’s consumer markets expert and conducts custom consulting on a variety of consumer market issues. She is a driven professional with a strong commitment to customer service, advising her clients on a variety of industry trends and developments.
In 2001, Ms. Levitas launched IDC's Interactive Consumer Services programs, expanding IDC's coverage in gaming and TV research. In 2004, she expanded IDC’s consumer research products to create dedicated programs for the home networking and audio markets and helped launch IDC’s regional consumer research programs. In 2006, Ms. Levitas helped launch the industry's first advanced bundled services program – Consumer Multiplay Services. Also in that year, Danielle developed IDC's consumer Internet research strategy and launched the innovative Digital Marketplace programs in 2007. She is now launching IDC's ConsumerScape 360º program, which is a multi-country, survey-based program profiling consumers and households across the globe, examining ownership, preferences, behaviors and spending to assist clients in identifying and delivering compelling solutions to the market.
Prior to joining IDC's Consumer Device and Technologies service in 2000, she was a research manager for IDC's storage service, responsible for conducting research on the worldwide storage market. She has been widely quoted in the press, including in the New York Times, the Wall Street Journal, the San Jose Mercury News, the San Francisco Chronicle, CNET, and other media outlets. Ms. Levitas has a bachelor's degree in finance from the University of Massachusetts at Amherst.
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Cisco Expected to Jettison Linksys
Jonathan Gaw, Danielle Levitas
Dec 2012 - Doc # lcUS23887012
IDC Link
Rumors of Cisco putting its Linksys home networking unit up for sale is both a long time coming and a mild surprise.Citing unnamed sources, Bloomberg has reported that Cisco has hired Barclays PLC to find a buyer for Linksys, which Cisco fi ...
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IDC's Pre-MWC Brunch 2013
Chris Lewis, Eric Owen, John Delaney, Danielle Levitas, Courtney Munroe, Angela Salmeron, Carrie MacGillivray, John Byrne, John Jackson, Francisco Jeronimo, Rosalind Craven, Nicholas McQuire, Debra Osswald
Mar 2013 - Doc # MS54V
Insight
This Insight is based on the presentations and discussion at IDC's pre-MWC brunch session in Barcelona on February 24, 2013.: We have taken the opportunity to summarize the trends presented and discussed at the brunch in the context ...
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