Analyst Profile
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Boris Zitnik
Managing Director, IDC Adriatics

Team: Infrastructure
Boris Zitnik has been working for IDC CEMA since 1996, leading the research and analysis of the IT market in Croatia. With the founding of an IDC subsidiary in Croatia in 2001, Zitnik became the head of IDC Hrvatska. With the renaming the subsidiary to IDC Adriatics in 2004, Zitnik became managing director and is now responsible for tracking the ICT market in Croatia, Slovenia, Serbia and Montenegro, Bosnia and Herzegovina, Macedonia, and Albania.

As a founder of the "industry analyst" profession in the region, Zitnik went through the entire IDC product portfolio, authoring numerous studies and participating in consulting projects. He is currently focused on IT services market research and special projects for the government sector, and has been regularly quoted in leading business and professional magazines.

Prior to working for IDC, Zitnik was an assistant professor at Zagreb University, a director at the State Institute for Macroeconomic Analysis and Prognosis, and a head of the Foreign Economic Relations Department at the Ministry of Foreign Affairs.

Zitnik holds a master's degree in business management from the Faculty of Economics at Zagreb University.


Analyst Research more

Croatia IT Services Market 2013–2017 Forecast and 2012 Vendor Shares
Boris Zitnik
May 2013 - Doc # ES16V      Market Analysis
This IDC study presents the IT services industry in Croatia in 2012 and forecasts expenditures on IT services through 2017. The study contains market size, vendor market shares, and forecasts for 13 foundation market categories. The stud ...
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Croatia Vertical Markets 2012–2016 IT Spending Forecast
Boris Zitnik, Karlo Pernek, Nikolina Jurisic, Kresimir Alic, Dalibor Suboticanec, Ivan Juras
Oct 2012 - Doc # EV03U      Market Analysis
This IDC study provides a detailed overview of IT spending trends and forecasts for 17 vertical markets (or sectors) and 9 product and service categories in Croatia. The study features overviews of key industry developments, industry cha ...
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