Research Supervisor Consumer & Commercial Devices, Brazil
Latin America Consumer and Commercial Devices Team
Bruno Freitas serves as the Consumer and Commercial Devices Research Supervisor for IDC Brasil. In this role Mr.Freitas leads all aspects related to the Consumer Research programs, which include Mobile Phones, Tablets, PCs, and Printers, among others.
Apart from the studies conducted by IDC on a regular basis, Mr. Freitas leads Consulting Projects and acts as a speaker at events and presentations related to consumer and commercial devices. Due to Bruno's extensive knowledge of market and channel dynamics and vendor strategies in one of the world's largest hardware markets, he is frequently sought after for his opinions at industry events as well as a frequent contributor to leading media outlets in Brazil such as Valor Econômico, Globonews, Brasil Econômico, Info Abril, Exame, Folha de SP, Estado de SP, Computerworld, CBN, and G1.com, among others.
Prior to this position, he served as a Senior Consumer Devices Analyst for IDC Brasil.
Mr.Freitas has a Bachelor's Degree in Marketing from Universidade Bandeirante de São Paulo and a specialization in Marketing Management from IBMEC-RJ.
Bruno is a native Portuguese speaker and conversant in English and Spanish.