Senior Market Research Analyst - Imaging, Printing and Document Solutions Group
Mohit Raizada is a Senior Market Analyst at IDC India’s Imaging, Printing and Document Solutions (IPDS) Group. Based in Bangalore, Mohit is responsible for various research programs in IPDS domain, primarily focused on Hard Copy Peripherals Tracker and India City Level Monthly Printer Tracker. Since the beginning, Mohit has been involved in different syndicated and custom research studies in printer and peripherals domain and has been working closely with Analysts from both India and Asia/Pacific region.
Prior to joining IDC, Mohit interned in Percept/H, Mumbai, this offers 360 degree advertising solutions to MNCs and large local enterprises. At Percept/H, Mohit worked closely with the planning and client servicing team to find relevant advertising solutions that meet the needs of clients. During his internship, Mohit was also involved in analyzing the performance of advertising campaigns against client goals.
Mohit holds an MBA degree from iLEAD School of Business, Indore and graduated with a Bachelor in Commerce, majoring in Advertising & Sales, degree from Devi Ahilya Vishwavidyalaya (DAVV), Indore.