Apples Lu is a Market Analyst in IDC's Taiwan Peripherals Research Group, based in Taipei. Her responsibilities include providing analysis and forecast for peripherals market, covering laser printers, multi-functional printers, large format peripherals, and printer consumables market in Taiwan.

Apples has 5 years of working experience in the IT product field prior to joining IDC. She has served in electronic dictionary industry responsible for new product development and production integration for sales through 3C channel. Before that, she worked in semi-conductor equipment industry in charge of sales and project of panel detecting and laser repair system.

Apples received her MBA degree from National Chiao-Tung University, and bachelor's degree in Commerce from National Cheng-chi University.