Heather Ashton is Research Manager supporting IDC Manufacturing Insights and IDC Retail Insights. In this role, she is responsible for research and analysis of business and IT issues related to the supply chain and the four pillars – big data, cloud, mobile, and social business. Heather also supports research in the asset- and brand-oriented value chains in manufacturing.
Heather regularly contributes to the retail and manufacturing blogs on the IDC Manufacturing Insights Community (http://idc-insights-community.com/manufacturing and http://idc-insights-community.com/retail) and tweets (@hashtonIDC) about business and IT issues relevant to asset- and brand-oriented manufacturers, as well as social business, cloud, and more.
Prior to joining IDC Insights, Heather spent more than 15 years in market research and the IT industry, most recently as Principal at AM Consulting Services, where she engaged in consulting projects with software vendors and market research firms on topics as diverse as cloud computing, business intelligence and analytics, social business, sustainability, and business process management. Prior to that, Heather spent time as a Marketing Manager at start-up VPN service provider OpenReach, where she leveraged her analyst connections to build a solid library of customer references and case studies.
Heather began her analyst career at Hurwitz Group, Inc. During her tenure at Hurwitz, as Director of E-Business Strategies, she helped launch and ran a research practice that focused on the emerging B2B and B2C enterprise software vendors.
Heather graduated with high honors from Boston College where she earned a BA in English and was awarded the Scholar of the College distinction.Team: Directions 2015 Boston/MA: Analysts hosting 1-1 Meetings, Directions 2015 Boston/MA: Analysts hosting Lunch Roundtables, Manufacturing Insights,
Business Strategy: Spare Parts Planning for
Dec 2014 - Doc # MI252695 Business Strategy
This IDC Manufacturing Insights report looks at the subject of spare parts planning and service parts management for manufacturers. It frames the current role spare parts planning is playing in the move toward more strategic aftersales s ...purchase document
Perspective: GE Intelligent Platforms User Summit 2014
Heather Ashton, Robert Parker
Nov 2014 - Doc # MI252613 Perspective
This IDC Manufacturing Insights Perspective summarizes GE's Intelligent Platforms User Summit, which took place recently in Orlando, Florida. The event brought together 600 GE customers, employees, and partners to discuss and better unde ...purchase document
|IDC Manufacturing Insights 2014 Predictions : Supply Chain Strategies|
|Framingham, MA United States|
|January 08, 2014|