Singapore and Hong Kong, July 19, 2012 – IDC's preliminary results show that the Asia/Pacific (excluding Japan) PC market grew 1% sequentially but declined 1% year-on-year in 2012 Q2 to reach 30.7 million units, coming in lower than IDC's initial forecasts. Economic distractions and a consequent pull-back in spending across consumers and enterprises caught the market by surprise, with most major markets in the region recording a decline.

"Ongoing turbulence in western economies has finally caught up with markets in this part of the world as well, with distractions from competing product categories like smartphones and tablets not helping matters either", says Avinash K. Sundaram, Market Analyst for Asia/Pacific Client Devices Research at IDC. "However, the region’s PC market should still close out the year with positive growth, particularly as vendors continue to target the underpenetrated markets, while sustained public sector IT spending further helps support it."

Lenovo bounced back from its seasonal Lunar New Year lows in China this quarter by filling its channels there, while ongoing shipments for a large education notebook project in India further helped the vendor. Dell had a quiet quarter, as the vendor continued to reinvent itself as a solution provider, prioritizing margins over unit share. HP dropped again in China this quarter after a brief recovery in Q1, which affected its overall regional performance as well. ASUS continued to march ahead in the ASEAN region, while also making inroads in India, though it could not overcome the sluggishness in China.

Figure 1

For more information about the research or to purchase this data, please contact Sheryl Fuertez at +65-6829-7758 or sfuertez @idc.com.

About IDC

International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. IDC helps IT professionals, business executives, and the investment community make fact-based decisions on technology purchases and business strategy. More than 1,000 IDC analysts provide global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries. For more than 48 years, IDC has provided strategic insights to help our clients achieve their key business objectives. IDC is a subsidiary of IDG, the world's leading technology media, research, and events company. You can learn more about IDC by visiting www.idc.com.

Contact