Japan Mobile Device Market, Mainly Driven by Smartphones and Tablets, Is Forecast to Grow 7.1% in 2013, According to IDC
19 Dec 2013
TOKYO, December 19, 2013 - International Data Corporation (IDC) has published a forecast for the Japan mobile device market, comprised of PCs, smartphones, tablets, and data communication products such as mobile cards and personal routers, to reach 55.9 million units with year-over-year growth of 7.1% in 2013. IDC Japan expects the market will continue to grow over the next five years, reaching 63.3 million units in 2017. The growth will be largely driven by smartphones and tablets, which are expected to expand to 37.5 million and 10.1 million units respectively in 2017.
According to IDC's Japan Quarterly Mobile Device Tracker, the total shipment of domestic mobile devices fell to 12.97 million units in the third quarter of 2013 (3Q13), declining -4.8% year over year. Smartphone shipments experienced a sudden slowdown in 3Q13, dropping to 6.9 million units, which represents a year-over-year decline of -13.7%. The slowdown was mainly due to a sales slump in Android-powered smartphones. In contrast, the tablet market recorded another healthy quarter, growing 63.9% year over year to 1.8 million units. Sales of low-price tablets and 4G tablets to both consumer and commercial markets, helped by huge sales subsidy by operators, kept demand stable throughout the quarter.
"Looking forward, the smartphone market will show another surge in the short-term, led by NTT docomo's decision to launch the iPhone 5S/5C aggressively from the third quarter," said Michito Kimura, Senior Market Analyst, PC, Mobile & Client Solutions, IDC Japan. "The tablet market will continue to experience double-digit growth and will establish another shipment record in 2013 with a cheerful combination of sales increases for both low-price tablets and high-end ones, such as ‘iPad Air’."
Japan Mobile Device Shipment, 2012-2017
Source: Japan Quarterly Mobile Device Tracker, November 2013
- Japan smartphone includes iOS, Android, and Windows but excludes Symbian.
- Data Communication includes Data Card and Personal Router.
About IDC Trackers
IDC Tracker products provide accurate and timely market size, vendor share, and forecasts for hundreds of technology markets from more than 100 countries around the globe. Using proprietary tools and research processes, IDC's Trackers are updated on a semiannual, quarterly, and monthly basis. Tracker results are delivered to clients in user-friendly excel deliverables and on-line query tools. The IDC Tracker Charts app allows users to view data charts from the most recent IDC Tracker products on their iPhone and iPad.
International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. IDC helps IT professionals, business executives, and the investment community to make fact-based decisions on technology purchases and business strategy. More than 1,000 IDC analysts provide global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries. For more than 49 years, IDC has provided strategic insights to help our clients achieve their key business objectives. IDC is a subsidiary of IDG, the world's leading technology media, research, and events company. You can learn more about IDC by visiting www.idc.com.
ContactFor more information, contact: