PC Volume to Grow Almost 5% in 2012, But Will Expand Further in 2013 and Beyond, According to IDC
19 Jun 2012
FRAMINGHAM,
Mass., June 19, 2012
– The worldwide PC market is expected to grow 5% year over year in 2012, in
what is likely to be a challenging year. According to the International Data
Corporation (IDC) Worldwide Quarterly PC Tracker, nearly 383 million PCs will ship
into the market this year, a slight improvement over the tepid growth seen in
2011 as PCs continue to vie for growth amidst intensifying competition from alternative
devices, global political uncertainty, and a still bumpy economic roadmap.
In
addition to rising consumer saturation in mature regions, economic uncertainty
as well as the launch of Windows 8 and growth of competing tablet devices are
key factors affecting the market outlook. With the threat of a relapse into recession
in several markets adversely affecting public spending and business confidence,
the forecast for several key segments has been reduced, especially among small
and medium-sized firms. Windows 8 could help to reinvigorate a consumer market that
has lost a degree of enthusiasm in recent years. However, questions about the
release date, functions, and pricing for Windows 8 limit the contribution the
new operating system may make in 2012. Consumer PC shipments are expected to
see modest growth in 2012 with the revamp of a sleeker Wintel platform fueling additional
growth in 2013 through 2016. IDC expects the forecast period to culminate with total
PC shipments topping 528 million units in 2016.
"The
first quarter PC volume results showed an uptick over our forecast," said Jay Chou, senior research analyst with IDC's
Worldwide Quarterly PC Tracker. "However, much of the volume was due to a
faster-than-expected recovery of hard disk drive (HDD) supply related to
flooding in Thailand. PCs continue to face pressure from a weak economic
environment and growing competition. Consumer sentiment could be revived with UltraBook
or Ultrathin systems provided the right price is reached. More price-cutting in
the Android tablet landscape could free up some budget for PC purchases, but
could also focus consumers on tablets rather than PCs. Ultimately, we expect
modest PC growth this year as the industry works through the transition to Win8
and related devices."
"In
the United States, the PC market will continue to witness the perfect storm
over the next two quarters before we see any meaningful resumption of growth.
Most consumers and businesses in need of PCs already have PCs and see no
immediate reason to upgrade or expand. The market is also evolving amid a
heated presidential election campaign, adding more stress to consumer and
business confidence, with both segments refraining from spending or hiring. The
good news, however, is that the forthcoming release of Windows 8 promises to
bring new classes of products that could lead to a stronger refresh cycle as
the year ends," says David Daoud, research director, Personal Computing at IDC.
IDC
continues to have a conservative view toward PC purchases in mature markets,
which are generally expected to return to growth mode in 2012 after a
contraction in 2011. Meanwhile, headwinds from the Euro crisis are increasingly
being felt in the emerging markets, the previous stalwarts of growth. The
outlook for emerging markets has become more mixed with Central Europe, Middle
East and Africa (CEMA) increasing its outlook while Asia/Pacific (excluding
Japan) and Latin America will experience slower growth in the short term.
PC Shipments by Region and Form Factor,
2011-2016 (Shipments
in millions)
Region
Form Factor
2011
Units
2012*
Units
2013*
Units
2014*
Units
2015*
Units
2016*
Units
Emerging Market
Desktop PC
98.9
100.8
104.3
107.6
110.1
112.4
Emerging Market
Portable PC
110.1
123.6
140.7
162.6
187.0
213.7
Emerging Market
Total PC
209.0
224.5
245.0
270.2
297.0
326.0
Mature Market
Desktop PC
56.1
57.0
57.2
56.0
55.6
53.8
Mature Market
Portable PC
99.4
101.1
111.4
124.7
138.0
148.7
Mature Market
Total PC
155.5
158.2
168.6
180.7
193.6
202.5
Worldwide
Desktop PC
155.0
157.9
161.5
163.7
165.7
166.2
Worldwide
Portable PC
209.5
224.8
252.1
287.3
324.9
362.4
Worldwide
Total PC
364.5
382.6
413.6
450.9
490.6
528.5
Source: IDC Worldwide Quarterly PC Tracker, May
2012
Notes
•
* Forecast data
Mature Markets
include U.S., Western Europe, Japan, and Canada.
Emerging Markets
include Asia/Pacific (excluding Japan), Latin America, Central and Eastern
Africa, Middle East and Africa.
PC Shipment Volume Growth by Region and
Form Factor, 2011-2016
Region
Form Factor
2011
2012*
2013*
2014*
2015*
2016*
Emerging Market
Desktop PC
3.1%
1.9%
3.4%
3.2%
2.3%
2.1%
Emerging Market
Portable PC
19.4%
12.3%
13.8%
15.6%
15.0%
14.3%
Emerging Market
Total PC
11.1%
7.4%
9.1%
10.3%
9.9%
9.8%
Mature Market
Desktop PC
-8.4%
1.7%
0.3%
-2.0%
-0.8%
-3.2%
Mature Market
Portable PC
-8.6%
1.8%
10.2%
11.9%
10.7%
7.8%
Mature Market
Total PC
-8.5%
1.7%
6.6%
7.2%
7.1%
4.6%
Worldwide
Desktop PC
-1.4%
1.8%
2.3%
1.4%
1.2%
0.3%
Worldwide
Portable PC
4.2%
7.3%
12.2%
14.0%
13.1%
11.5%
Worldwide
Total PC
1.8%
5.0%
8.1%
9.0%
8.8%
7.7%
Source: IDC Worldwide Quarterly PC Tracker, May
2012
Notes:
* Forecast data
Mature Markets
include U.S., Western Europe, Japan, and Canada.
Emerging Markets
include Asia/Pacific (excluding Japan), Latin America, Central and Eastern
Africa, Middle East and Africa.
Chart: Total Worldwide Desktop PC vs. Portable PC Shipments, 2011 - 2016 Emerging vs. Mature Markets (Shipments in Millions)Description: Source: IDC Worldwide Quarterly PC Tracker, June 19, 2012
Note: IDC's Worldwide Quarterly PC Tracker provides PC market data for over 80 countries by vendor, form factor, brand, processor brand and speed, sales channel and user segment. The research includes historical and forecast trend analysis as well as price band and installed base data.
For more information, or to subscribe to the research, please contact Kathy Nagamine at 1-650-350-6423 or knagamine@idc.com.
Further detail about this tracker can be found at:
http://www.idc.com/tracker/showproductinfo.jsp?prod_id=1
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Taxonomy
Note: PCs include Desktop, Mini Notebook and other
Portable PCs, and do not include handhelds or Media Tablets such as the Apple
iPad or Android Tablets
IDC's
Worldwide Quarterly PC Tracker gathers PC market data in 80
countries by vendor, form factor, brand, processor brand and speed, sales
channel and user segment. The research includes historical and forecast trend
analysis as well as price band and installed base data. For more information,
or to subscribe to the research, please contact Kathy Nagamine at 650-350-6423
or knagamine@idc.com.
About IDC
IDC is the
premier global provider of market intelligence, advisory services, and events
for the information technology, telecommunications, and consumer technology
markets. IDC helps IT professionals, business executives, and the investment
community to make fact-based decisions on technology purchases and business
strategy. More than 1,000 IDC analysts provide global, regional, and local
expertise on technology and industry opportunities and trends in over 110
countries. For more than 48 years, IDC has provided strategic insights to help
our clients achieve their key business objectives. IDC is a subsidiary of IDG,
the world's leading technology media, research, and events company. You can
learn more about IDC by visiting www.idc.com.