IT Executive Suite
Why IDC for Social Business
Our fact-based global research team of 21 full time social business analysts and over 100 contributing analysts worldwide covering social customer relationship management, enterprise 2.0 and collaboration, partner networks, supplier networks, unified communications, social commerce and social infrastructure, can help you with the following social business decisions:
- How can I employ social business, technologies and strategies to become more competitive, improve customer engagement and increase employee productivity and satisfaction?
- How can I manage the security, governance, compliance, IP protection risk associated with social business?
- How can social platforms fit with my existing architecture?
- What type of ROI can I expect from my social business strategy?
IDC ResearchSocial Business
Understand the Future
- IDC Predictions 2012: Competing for 2020
- Worldwide Software Business Solutions 2012 Top 10 Predictions
- Worldwide CIO Agenda 2012 Top 10 Predictions
- Worldwide Retail Industry 2012 Top 10 Predictions
- Worldwide Unified Communications and Collaboration 2012 Top 10 Predictions
- Worldwide and U.S. Consumer 2012 Top 10 Predictions
- Japan Unified Communications and Collaboration 2012 Top 10 Predictions
- Top Predictions 2012: Conferencing Solutions and Services in EMEA
- Asia/Pacific (Excluding Japan) Social Business and Social Media 2012 Top 10 Predictions
Featured AnalystIsabel Montero
Senior Research Analyst, EMEA Unified Communications and Collaboration
Social media will become and established component in customer services. The use of social sites like Facebook, Twitter, YouTube, and blogs as a natural way of providing customer service will increase at notable levels. Contact centers will be replaced with native implementations that will offer better agent tools and, community and customer blogs will be used as a channel by customers to build customer relationships.