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- Technology Focus:
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  - Big Data
  - Social, Unified Communication & Collaboration
- International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications and consumer technology markets. IDC helps IT professionals, business executives, and the investment community make fact-based decisions on technology purchases and business strategy.
IDC Insights
- Industry Focus:
  - Energy
  - Financial
  - Government
  - Health
  - Manufacturing
  - Retail
- IDC Insights lines of business assist businesses and IT leaders in making more effective technology decisions by providing insightful fact-based research and consulting services. Our global research and analysis is focused on mitigating technology risks and maximizing the effectiveness of IT investments.
Energy
- Areas of expertise:
  - Smart Grid
  - Clean Energy
  - Smart Oil & Gas
- IDC Energy Insights assists energy businesses and IT leaders in making more effective technology decisions by providing insightful fact-based research and consulting services. Our global research analyzes and advises on business and technology issues facing the utility and oil & gas industries.
Financial
- Areas of expertise:
  - Mobile Banking and Payment
  - Enterprise Risk Management
  - Cash Management & Liquidity
  - Buy Side Operations
- IDC Financial Insights assists financial services business and IT leaders in making more effective technology decisions by providing insightful fact-based research and consulting services. Our global research analyzes and advises on business and technology issues facing the banking, insurance, and securities and investments industries.
Government
- Areas of expertise:
  - Infrastructure Consolidation
  - Open Government
- IDC Government Insights assists Government and IT leaders in making more effective technology decisions by providing insightful fact-based research and consulting services. Our global research analyzes and advises on business and technology issues facing the Federal/Central and local/provincial Governments.
Health
- Areas of expertise:
  - EMR and EHR for Providers
  - Connected Health
  - Healthcare Industry Reform
  - Life Sciences Value Chain
- IDC Health Insights assists health businesses and IT leaders in making more effective technology decisions by providing insightful fact-based research and consulting services. Our global research analyzes and advises on business and technology issues facing the payer, provider and life sciences industries.
Manufacturing
- Areas of expertise:
  - Supply Chain Modernization
  - Next Generation Product Lifecycle Management
  - Operational Technology
- IDC Manufacturing Insights assists manufacturing businesses and IT leaders in making more effective technology decisions by providing insightful fact-based research and consulting services. Our global research analyzes and advises on business and technology issues associated with design, development and distribution of goods across markets.
Retail
- Areas of expertise:
  - Retail PLM and Sourcing Optimization
  - Customer Experience (Retail Omnichannel)
  - Merchandising Strategies
- IDC Retail Insights assists retail businesses and IT leaders in making more effective technology decisions by providing insightful fact-based research and consulting services. Our global research analyzes and advises on business and technology issues facing the retail industry.

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Why IDC for Social Business

Our fact-based global research team of 21 full time social business analysts and over 100 contributing analysts worldwide covering social customer relationship management, enterprise 2.0 and collaboration, partner networks, supplier networks, unified communications, social commerce and social infrastructure, can help you with the following social business decisions:

How can I employ social business, technologies and strategies to become more competitive, improve customer engagement and increase employee productivity and satisfaction?
How can I manage the security, governance, compliance, IP protection risk associated with social business?
How can social platforms fit with my existing architecture?
What type of ROI can I expect from my social business strategy?

IDC Research

Social Business

Understand the Future

Technology Research

Resources

Featured Analyst

Isabel Montero

Senior Research Analyst, EMEA Unified Communications and Collaboration

Social media will become and established component in customer services. The use of social sites like Facebook, Twitter, YouTube, and blogs as a natural way of providing customer service will increase at notable levels. Contact centers will be replaced with native implementations that will offer better agent tools and, community and customer blogs will be used as a channel by customers to build customer relationships.