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Meet Our Team

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Amy Konary
Research Director, Software Pricing, Licensing, and Delivery
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Virginia Agee
Research Manager, Software Channels Research
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Robert P. Mahowald
Research Vice President, On-Demand and SaaS Research
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Steve White
Research Director, Software Solutions Alliances Leadership Council
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Mira Perry
Senior Analyst, Software Channels Research
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Michael Fauscette
Group Vice President, Software Business Solutions
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Darren Bibby
Program Director, Software Channels Research

Application Life-cycle Management

ONGOING ANALYSIS

IDC's Software Business Strategies team helps our clients turn products and services into money. After a difficult economic climate coupled with the software complexity crisis, it's harder than ever for technology vendors to generate sustained profits. While the industry is regaining momentum, the new market dynamics will be distinctly different than in the past. IDC's Software Business Strategies capabilities are designed to help vendors navigate this new reality through market research and advisory services focused on helping clients improve core facets of their business operations such as partnering and alliances, licensing and pricing, and software as a service delivery models.