IDC's Technology Financial Strategies service analyzes the market for IT equipment, software, and services financing from a supply-side point of view. The financial services options offered by IT manufacturers and independent financing providers as well as evolving IT buyer requirements are tracked. Given the capital markets crash, recession, slow recovery, and continued market volatility, financial services offerings have become a critical go-to-market strategy as well as a competitive differentiator during the technology sales cycle. This service analyzes end-user customers' financial needs as they strive to provide the type of business value and performance metrics, demand and resource loading analysis, and financial transparency demanded of other business functions. The service also forecasts the size of the global IT financing market and share by IT platform, as well as timely analysis of major supplier and end-user events, products, and strategies.
Financing trends for devices including smartphones and media tablets
The latest developments impacting intangibles financing — software and services
In addition to the insight provided in this service, IDC may conduct research on specific topics or emerging market segments via research offerings that require additional IDC funding and client investment.
IDC's Technology Financial Strategies service examines how vendors are positioning themselves to compete in the IT customer financing market. This service reviews strategies, market positioning, and the future direction of several providers in the customer financing market, including:
Bank of America Leasing, Cisco Capital, CIT Group, De Lage Landen Financial Services, EMC Global Finance, GE Capital, Hitachi Data Systems, HP Financial Services, IBM Global Financing, Key Equipment Finance, Microsoft Financing, and Oracle Finance.
For IT suppliers or IT buyers doing business planning and budgeting, sales and marketing, or performance measurement, we have the custom offerings to optimize your success at every stage of your business. Our data- and content-driven approach helps you make better decisions, drive more effective marketing programs, and effectively measure your success — resulting in a greater return on your investment.
Whether you are a technology buyer or provider, IDC Insights' research translates today's global end-user requirements and trends into business opportunities for your organization. With dedicated businesses targeting energy, financial services, government, healthcare, manufacturing, and retail, IDC provides unmatched integration of global technology and vertical industry expertise to deliver industry-specific customer intelligence that gives clients a powerful business advantage.