<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>IDC Free Research</title><link>http://www.idc.com/idcstore/store.jsp</link><description>Connect with IDC by accessing selected free research to develop winning business strategies.  This feed contains links to free IDC research.</description><language>en-us</language><image><url>http://cdn.idc.com/en_US/images/pageImg/idcLogoHome.jpg</url><link>http://www.idc.com/idcstore/store.jsp</link><title>IDC Free Research</title></image><copyright>Copyright 2007 IDC. Reproduction is forbidden unless authorized. All rights reserved.</copyright><ttl>1440</ttl><item><title>IT Trends and Expenditure in Ireland, 2010</title><link>http://www.idc.com/getdoc.jsp?pid=23571113&amp;containerId=SR01S</link><guid isPermaLink="true">http://www.idc.com/getdoc.jsp?pid=23571113&amp;containerId=SR01S</guid><description>&lt;P&gt;IDC's &lt;I&gt;Annual IT Trends and Expenditure in Ireland&lt;/I&gt; survey provides the most comprehensive view of the Irish ICT sector available in the market. For those operating in Ireland or those wishing to break into this market, this study provides an invaluable tool for the development and implementation of strategic business plans.&lt;/P&gt;&lt;P&gt;The study is based on data from IDC's annual survey of the Irish IT market in which IT executives in commercial and governmental organizations and public sector institutions are interviewed on their views and attitudes to IT as well as IT spending intentions. By analyzing both supply of and demand for IT and communications solutions, IDC has compiled market size and forecasts for 2008 to 2014. Published annually for over a decade, this study:&lt;/P&gt;&lt;UL&gt;&lt;LI&gt;Offers the most comprehensive view of the Irish ICT market&lt;/LI&gt;&lt;LI&gt;Provides future forecasts based on a solid understanding of Irish market trends gained through years of tracking major changes in this sector&lt;/LI&gt;&lt;LI&gt;Illustrates both supply side and demand side expectations&lt;/LI&gt;&lt;/UL&gt;&lt;P&gt;"After 2009, the worst year in the history of the Irish IT market, IT budgets are still under pressure in 2010 and many more organizations expect IT spend to fall than to rise," said report author John Gilsenan. "There is evidence that upgrades are being delayed yet again and there will be considerable pent-up demand when the recessionary storm eases. For the moment, however, IT suppliers can expect another tough year before things improve in 2011."&lt;/P&gt;&lt;P&gt;John Gilsenan has specialized in the Irish ICT market for over 10 years. His unique perspective on the ICT market provides unrivalled insight into market trends.&lt;/P&gt;...</description><pubDate>Wed, 02 Jun 2010 00:00:00 EDT</pubDate></item><item><title>Redefining the Mobile Computing Environment: An Analysis of the Market for the Mobile Internet Device</title><link>http://www.idc.com/getdoc.jsp?pid=23571113&amp;containerId=223410</link><guid isPermaLink="true">http://www.idc.com/getdoc.jsp?pid=23571113&amp;containerId=223410</guid><description>
         &lt;P&gt;This IDC study examines the evolution of the mobile Internet device (MID) market. It includes worldwide and U.S. shipments, revenue, and ASP forecasts for MIDs, connected ereaders, connected portable media players, and connected portable navigation devices. It also compares and contrasts development of those connected portable device categories with media tablets, portable PCs, and smartphones in 2010 and 2014.&lt;/P&gt;
         &lt;P&gt;This study also includes data and analysis from a survey fielded in the United States among online consumers. Survey topics include ownership of portable devices, from PCs and mobile phones to consumer electronics; usage and intention to purchase the same; and mobile data plan usage. The survey also asked specifically about awareness of and interest in MIDs devices.&lt;/P&gt;
         &lt;P&gt;"Mobile Internet devices (MIDs) were among the first consumer electronics devices introduced to combine the portability and connectivity of a smartphone with the entertainment and productivity applications of a PC. MIDs, as we've known them as a consumer electronics device category, are in steep decline this year and are expected to be phased out entirely with the ascendance of the new media tablet category. Longer term, we foresee the emergence of smartphones with MIDs-like capabilities as smartphone technologies get better and less expensive. In the meantime, the connected portable CE device space is dynamic, and collectively the connected ereader, connected PMP, and connected PND categories will represent nearly 40 million units shipping in 2014, and the media tablet category alone will approach 47 million units the same year." — Will Stofega, program director, Mobile Device Technology and Trends, and Susan Kevorkian, program director, Mobile Media and Entertainment&lt;/P&gt;
      ...</description><pubDate>Tue, 01 Jun 2010 00:00:00 EDT</pubDate></item><item><title>Policy Is the Best Policy: Ten Software Licensing Policies Every ISV Should Consider</title><link>http://www.idc.com/getdoc.jsp?pid=23571113&amp;containerId=222495</link><guid isPermaLink="true">http://www.idc.com/getdoc.jsp?pid=23571113&amp;containerId=222495</guid><description>
         &lt;P&gt;This IDC study makes the case for developing licensing policy for customer situations that are typically handled on a one-off custom basis. Ten software licensing policies are identified that many ISVs handle via custom agreements.&lt;/P&gt;
         &lt;P&gt;"IDC is observing increased proactiveness and transparency in the communication of licensing policy as a means of competitive differentiation," said Amy Konary, director of Software Pricing and Licensing at IDC. "In addition, licensing communications is becoming an important tool for vendors to help customers understand policy and the rationale behind it, as well as to challenge competitors to match customer-friendly policies."&lt;/P&gt;
      ...</description><pubDate>Tue, 16 Mar 2010 00:00:00 EDT</pubDate></item><item><title>Feeling the Data: Worldwide Mobile Phone Touchscreen Analysis</title><link>http://www.idc.com/getdoc.jsp?pid=23571113&amp;containerId=222072</link><guid isPermaLink="true">http://www.idc.com/getdoc.jsp?pid=23571113&amp;containerId=222072</guid><description>
         &lt;P&gt;This IDC study examines the role of touch-based technologies in mobile devices. The information contained in the study will be updated on a quarterly basis to give recipients a better understanding of the dynamic forces that are at play in the mobile market in terms of a touch-based user interface. Of all the devices that consumers and enterprise customers rely upon, the mobile phone has become the most essential item when leaving the confines of the home. For most of the world, a traditional mobile phone with an alphanumeric keypad will continue to be the primary device. However, smartphones are the drivers for growth in all markets as vendors drive down the costs of associating with manufacturing these devices. However, although smartphones bring advanced computing capabilities to mobile users, the man-machine interface has created a wall of complexity between user and device. Touch-based technology is poised to bring a better user interface, enabling users to take advantage of all of the capabilities.&lt;/P&gt;
         &lt;P&gt;"With more mobile devices incorporating a wide array of features and capabilities, the user interface is becoming the key differentiator. Touchscreens enable the user to access information in a simple intuitive manner, enabling anyone to take advantage of smartphones and mobile computers," said Will Stofega, program manager, Mobile Device Technology and Trends.&lt;/P&gt;
      ...</description><pubDate>Tue, 02 Mar 2010 00:00:00 EST</pubDate></item><item><title>2010 IT Spending and Storage Budgets: The Start of Recovery Drives Virtualization, Business Continuity, and Disaster Recovery as Top Spending Priorities</title><link>http://www.idc.com/getdoc.jsp?pid=23571113&amp;containerId=221414</link><guid isPermaLink="true">http://www.idc.com/getdoc.jsp?pid=23571113&amp;containerId=221414</guid><description>
         &lt;P&gt;This IDC study is dedicated to understanding the effect of today's turbulent economy on companies and the future outlook for their IT budgets. Considering the volatility in the economy, there is a healthy level of optimism toward 2010 IT budgets. Approximately, 40% of firms we recently surveyed expect their IT budgets to increase over 2009 and also signal that storage budgets are expected to grow for 2010. Key spending areas in 2010 will be virtualization, business continuity, and disaster recovery, signaling that consolidation and ongoing business operations are business imperatives. Given that the economy is still not completely stable, companies are expected to be conservative in managing their cash flows by restricting investments on non-business-critical items. Large and medium-sized companies have been and in the future will be more likely to renegotiate contracts with their IT vendors compared with smaller companies. Smaller companies on the other hand have reduced leverage compared with larger firms based on IT budget size and limited economies of scale in negotiations, and as a result, they are more likely to change suppliers than larger companies.&lt;/P&gt;
         &lt;P&gt;"Industry storage spending has started to recover," said Laura DuBois, research director for Storage Solutions and Software at IDC. "Pricing pressures on IT vendors are likely to continue," said Jindrich Amaldas, associate research analyst for Storage Solutions and Software at IDC.&lt;/P&gt;
      ...</description><pubDate>Wed, 30 Dec 2009 00:00:00 EST</pubDate></item><item><title>Further Consolidation in Recruiting: Monster to Acquire Yahoo! HotJobs</title><link>http://www.idc.com/getdoc.jsp?pid=23571113&amp;containerId=222003</link><guid isPermaLink="true">http://www.idc.com/getdoc.jsp?pid=23571113&amp;containerId=222003</guid><description>
         &lt;P&gt;This IDC Flash discusses Monster's announcement on February 3, 2010, of its intent to acquire Yahoo! HotJobs in the latest round of recent merger/acquisition activity in the recruiting market. Monster attempted this acquisition back in 2001 and met resistance from the FTC. Consolidation in the jobs board market today begs the question, what is the future of the formal "pay to post" jobs board? With double-digit U.S. unemployment, only 2 million openings and 16 million job seekers, social alternatives, and crowds of challenging technologies banging on the door, the future may not be all that bright.&lt;/P&gt;
      ...</description><pubDate>Fri, 05 Feb 2010 00:00:00 EST</pubDate></item><item><title>Technology selection: IDC Health Insights Western European Healthcare Industry 2009 Survey Methodology</title><link>http://www.idc.com/getdoc.jsp?pid=23571113&amp;containerId=HIOH05R9</link><guid isPermaLink="true">http://www.idc.com/getdoc.jsp?pid=23571113&amp;containerId=HIOH05R9</guid><description>
         &lt;P&gt;This Health Insights study presents the methodology adopted in designing the 2009 IDC Insights and European Vertical Markets Survey. This study supports the understanding of two soon-to-be-published IDC Health Insights technology selection reports, based on a series of demand-side analysis for enterprise IT solutions and LOB IT solutions. These reports will be produced and published under the IDC Health Insights advisory service European IT Opportunity: Healthcare.&lt;/P&gt;
         &lt;P&gt;"End-user annual surveys across vertical markets, together with more ongoing informal interviews, and ad hoc surveys carried out specifically for healthcare providers sector, are a critical input to understand and support the explanation of trends in IT requirements, priorities, and purchasing patterns of healthcare organizations," said Silvia Piai, EMEA senior research analyst, IDC Health Insights.&lt;/P&gt;
      ...</description><pubDate>Wed, 28 Oct 2009 00:00:00 EDT</pubDate></item><item><title>In the Know: July 18, 2005</title><link>http://www.idc.com/getdoc.jsp?pid=23571113&amp;containerId=EI10051</link><guid isPermaLink="true">http://www.idc.com/getdoc.jsp?pid=23571113&amp;containerId=EI10051</guid><description>
         &lt;P&gt;Welcome to the 11th edition of &lt;I&gt;In the Know&lt;/I&gt;. In this biweekly publication, Energy Insights tackles the news and issues of the day related to information technology in the energy industry. This week, we look at energy trading, the acquisition of KW International (KWI) by Global Energy Decisions, and the future of broadband over power line (BPL).&lt;/P&gt;
      ...</description><pubDate>Thu, 14 Jul 2005 00:00:00 EDT</pubDate></item><item><title>IDC's Worldwide Sales, Marketing, and Market Intelligence Taxonomy, 2009: Guidelines for Cost Control and Resource Allocations</title><link>http://www.idc.com/getdoc.jsp?pid=23571113&amp;containerId=220099</link><guid isPermaLink="true">http://www.idc.com/getdoc.jsp?pid=23571113&amp;containerId=220099</guid><description>
         &lt;P&gt;This IDC study is a reference guide for budget management and cost control. It can serve as the foundation for sales, marketing, and finance executives to better demonstrate fiscal management capabilities to C-level executives and to improve decision-making processes based on standardized resource allocations. The slowing economy will continue to place more pressure on marketing and sales executives to control costs. In IDC's experience with hundreds of management teams, the best approach is for these executives to actively and continuously identify areas for better budget management — and do this &lt;I&gt;before &lt;/I&gt;it is done for them by the CFO or COO. This 2009 version of the taxonomy is revised and expanded. It contains new definitions and cost categorizations for rapidly evolving sales and marketing functions such as digital marketing and sales enablement. These definitions and the benchmark guidelines that are paired with them have been developed over the past seven years in collaboration with industry leaders. At many IT vendor companies, this taxonomy is the de facto framework for the annual budgeting process.&lt;/P&gt;
         &lt;P&gt;"Using the IDC sales and marketing taxonomy, coupled with benchmarking against IDC's industry-leading Sales and Marketing Technology Benchmarks database, will enable executives to advance their investment management capabilities," said Rich Vancil, vice president of IDC's Executive Advisory Group. "Executives should use this taxonomy guide as a tool to optimize return on their activities and expenses across the sales and marketing functions."&lt;/P&gt;
      ...</description><pubDate>Fri, 09 Oct 2009 00:00:00 EDT</pubDate></item><item><title>IDC's Sales Enablement Framework: From Marketing Through to Sales</title><link>http://www.idc.com/getdoc.jsp?pid=23571113&amp;containerId=219900</link><guid isPermaLink="true">http://www.idc.com/getdoc.jsp?pid=23571113&amp;containerId=219900</guid><description>
         &lt;P&gt;This IDC Insight provides a framework that defines sales enablement. It is offered as an organizational and process road map for sales and marketing executives who wish to boost sales productivity through improved enablement of the sales teams.&lt;/P&gt;
      ...</description><pubDate>Tue, 08 Sep 2009 00:00:00 EDT</pubDate></item><item><title>Knock Knock — It's the Fourth Quarter</title><link>http://www.idc.com/getdoc.jsp?pid=23571113&amp;containerId=219180</link><guid isPermaLink="true">http://www.idc.com/getdoc.jsp?pid=23571113&amp;containerId=219180</guid><description>
         &lt;P&gt;This IDC Insight explores the issues in sales productivity and performance. It provides guidance on key issues in short-term sales productivity and presents three key tactics that will help drive immediate, incremental improvement in productivity.&lt;/P&gt;
         &lt;P&gt;This document was originally published as a Sales Advisor Newsletter. To subscribe to the newsletter, please visit &lt;B&gt;www.salesadvisorypractice.com&lt;/B&gt; and follow the "Sales Advisor Newsletter" link.&lt;/P&gt;
      ...</description><pubDate>Thu, 09 Jul 2009 00:00:00 EDT</pubDate></item></channel></rss>
