http://www.idc.com/research/simplesearchres.jsp?buck=Web%2FB2B+Strategies&keyword=&lcol=en&access_type=All&container_type=All&resperpage=10&sortby=scoreIDC research on Business-to-Business (B2B) strategies.en-ushttp://cdn.idc.com/en_US/images/pageImg/idcLogoHome.jpghttp://www.idc.com/research/simplesearchres.jsp?buck=Web%2FB2B+Strategies&keyword=&lcol=en&access_type=All&container_type=All&resperpage=10&sortby=scorehttp://www.idc.com/getdoc.jsp?pid=23571113&containerId=IDC_P20958http://www.idc.com/getdoc.jsp?pid=23571113&containerId=IDC_P20958Tue, 08 Jun 2010 00:00:00 EDThttp://www.idc.com/getdoc.jsp?pid=23571113&containerId=IDC_P20580http://www.idc.com/getdoc.jsp?pid=23571113&containerId=IDC_P20580Thu, 03 Jun 2010 00:00:00 EDThttp://www.idc.com/getdoc.jsp?pid=23571113&containerId=IDC_P20577http://www.idc.com/getdoc.jsp?pid=23571113&containerId=IDC_P20577Thu, 03 Jun 2010 00:00:00 EDThttp://www.idc.com/getdoc.jsp?pid=23571113&containerId=LM03Shttp://www.idc.com/getdoc.jsp?pid=23571113&containerId=LM03SMobility is increasingly entering the realm of regional contracts either as an equal party or as a prioritized aspect of larger managed service deals. While mobile working has grown rapidly over the past few years, the increased pressure on CIOs to control costs, grow revenue, and transform processes while abiding by a green agenda is driving closer examination of mobility strategies in their organizations. Through mobile, CIOs can now, for the first time, think more efficiently about what sort of access, devices, and applications different functional groups need within their business rather than throwing down a blanket set of fixed and mobile services across everyone in the organization despite their roles. This is leading to greater centralized sourcing of mobile in MNCs either at international, regional, or multiregional levels. "Greater workforce mobilization, growing adoption of mobile technology for business use, and a lack of centralized visibility, management, and control of costs have rendered mobility an expensive and unwieldy cost base in many MNCs," said Nicholas McQuire, IDC research director, Enterprise Mobility. "At the same time, however, some significant but largely unrealized business benefits around mobility are becoming apparent to CIOs today. As a result, many global operators have recently stepped up their mobility strategies to help MNCs with these challenges." This IDC study examines some of the main operators focused on the MNC mobility market and analyzes their current capabilities as well as their longer-term strategies to address customer requirements in enterprise mobility in the future. Tue, 18 May 2010 00:00:00 EDThttp://www.idc.com/getdoc.jsp?pid=23571113&containerId=IDC_P20951http://www.idc.com/getdoc.jsp?pid=23571113&containerId=IDC_P20951Thu, 13 May 2010 00:00:00 EDThttp://www.idc.com/getdoc.jsp?pid=23571113&containerId=222848http://www.idc.com/getdoc.jsp?pid=23571113&containerId=222848IDC's 2010 Tech Marketing Barometer Survey was completed in March 2010. The results of the survey are intended to "take the pulse" of senior marketing executives across the tech vendor community, and to provide guidance for marketing budgets and investments. Information for this study was collected from 47 hardware, software, and service providers, whose combined revenue totals roughly $290 billion. Survey respondents were asked questions in five key areas: participant information, marketing investment strategy, digital marketing and social media strategy, marketing priorities, and sales and marketing alignment. The economic tumult of 2009 spawned global IT revenue and global IT marketing investment declines of 4.5% and 8.3%, respectively, in 2009. For 2010 IDC forecasts that global IT revenue will grow to 3.2%, while global IT marketing investment will increase to 3.5%. According to Rich Vancil, VP of IDC's Executive Advisory Group, "The time period represented by the field work for this survey has been the most 'volatile' in the history of IDC's research on marketing budgets. From a budget outlay perspective, marketing executives are torn between waiting for firm signals of revenue upturn and not wanting to miss an important investment cycle to help catalyze that upturn — even before revenues materialize. Marketing budget growth will turn positive at a rate of 3.5% for the worldwide IT vendor community for calendar year 2010 compared with a decline of 8.3% during 2009. But note that on a 'net' basis, this means that most vendors are working with budgets that are still below the level at which they exited 2008." Wed, 07 Apr 2010 00:00:00 EDThttp://www.idc.com/getdoc.jsp?pid=23571113&containerId=IDC_P20476http://www.idc.com/getdoc.jsp?pid=23571113&containerId=IDC_P20476Mon, 01 Feb 2010 00:00:00 ESThttp://www.idc.com/getdoc.jsp?pid=23571113&containerId=prUS22179110http://www.idc.com/getdoc.jsp?pid=23571113&containerId=prUS22179110Recent IDC research on the intersection of Web 2.0, Enterprise 2.0, and collaboration shows that we are entering a time of significant cultural and process change for businesses, driven by the emergence of the social Web. Tue, 26 Jan 2010 00:00:00 ESThttp://www.idc.com/getdoc.jsp?pid=23571113&containerId=221383http://www.idc.com/getdoc.jsp?pid=23571113&containerId=221383The IDC study outlines the use of social media for business purposes. IDC's Social Business Survey confirmed that consumer social networks such as Facebook and LinkedIn continue to dominate business use, although the gap between consumer and corporate-sponsored social networks has narrowed in the past nine months. This survey also showed that the use of social media has penetrated deeper into U.S. organizations, with executive managers and IT leveraging these tools for business as well as line-of-business workers. "Of the more than 4,700 U.S. workers we surveyed, 57% currently leverage social media for business purposes at least once a week," said Caroline Dangson, IDC research analyst, Enterprise Collaboration and Social Solutions program. "This survey illustrates that social media is becoming mainstream in the business world just as it has in the consumer world." Mon, 28 Dec 2009 00:00:00 ESThttp://www.idc.com/getdoc.jsp?pid=23571113&containerId=prUS22108809http://www.idc.com/getdoc.jsp?pid=23571113&containerId=prUS22108809An in-depth global survey of banks, consumers, and corporations conducted by IDC Financial Insights reveals that the adoption of digital services – defined as the distribution of content, information, or product across the Internet, mobile device, or other electronic delivery channel – continues to grow, and financial institutions recognize the critical need to invest in this channel. Mon, 07 Dec 2009 00:00:00 EST