http://www.idc.com/research/simplesearchres.jsp?buck=Web%2FInternet+Economy&keyword=&lcol=en&access_type=All&container_type=All&resperpage=10&sortby=scoreIDC research on Internet Economyen-ushttp://cdn.idc.com/en_US/images/pageImg/idcLogoHome.jpghttp://www.idc.com/research/simplesearchres.jsp?buck=Web%2FInternet+Economy&keyword=&lcol=en&access_type=All&container_type=All&resperpage=10&sortby=scorehttp://www.idc.com/getdoc.jsp?pid=23571113&containerId=223502http://www.idc.com/getdoc.jsp?pid=23571113&containerId=223502This IDC update reports the total volume and growth rate of the worldwide, regional, and U.S. Internet advertising spending for 1Q10 and forecasts U.S. growth for 2Q10–1Q11. It also reports the top U.S. new media companies' quarterly domestic ad sales, growth rates, and market shares as well as the spending on major ad formats and their growth rates and market shares. Tue, 25 May 2010 00:00:00 EDThttp://www.idc.com/getdoc.jsp?pid=23571113&containerId=223346http://www.idc.com/getdoc.jsp?pid=23571113&containerId=223346This IDC study forecasts expenditures on Internet advertising for worldwide regions and the United States for 2010–2014. For the United States, it also breaks out spending by advertising format including mobile advertising. "Ad spending will rebound in 2010, and search and video will be the major battlefields for dominance in online advertising," said Karsten Weide, research vice president, Media and Entertainment. "Mobile is strategically important but will not be a decisive factor in the race among major publishers — yet." Tue, 18 May 2010 00:00:00 EDThttp://www.idc.com/getdoc.jsp?pid=23571113&containerId=AP62820RShttp://www.idc.com/getdoc.jsp?pid=23571113&containerId=AP62820RSThis IDC study scopes the casual online gaming market in Asia/Pacific (excluding Japan), or APEJ, to better understand the competitive environment. It identifies the leading 3–5 key players' company profiles and identifies the casual gaming market business model. The study also lists some popular games played in the markets, identifies factors driving change and challenges faced, and gives insights into casual gaming trends of the market. The markets covered are India, Indonesia, Korea, Malaysia, the PRC, the Philippines, Singapore, Taiwan, Thailand, and Vietnam. "Social network sites, like Facebook, have once again revived online causal gaming in APEJ. While the mainstream serious gaming industry, such as sports, racing, MMORPGs games, continues to be a financial success story, the world of casual gaming is also starting to bring home the money. Since most casual online games are free for gamers to play, one of the greatest challenges was for casual online game portals to monetize from casual gamers. In developing markets like Southeast Asia, casual online game portals are only beginning to implement microtransactions, like virtual items sales, into their business models. IDC believes that this free-to-play with microtransactions business model will be the predominant business model for online casual game providers in the next two years," says Audrey Heng, associate market analyst, Emerging Technology Advisory Services, IDC/Asia/Pacific. Tue, 11 May 2010 00:00:00 EDThttp://www.idc.com/getdoc.jsp?pid=23571113&containerId=222574http://www.idc.com/getdoc.jsp?pid=23571113&containerId=222574This IDC update reports the total volume and growth rate of the worldwide, regional, and U.S. Internet advertising spending for 4Q09 and forecasts U.S. growth for 1Q10–4Q10. It also reports the top U.S. new media companies' quarterly domestic ad sales, growth rates, and market shares as well as the spending on major ad formats and their growth rates and market shares. Mon, 22 Mar 2010 00:00:00 EDThttp://www.idc.com/getdoc.jsp?pid=23571113&containerId=222190http://www.idc.com/getdoc.jsp?pid=23571113&containerId=222190This IDC study forecasts the U.S. online PC games market through 2014. Recent survey results and a comparison of online PC gaming business models are used to provide a relatively holistic view of how the market should evolve over the next several years. Tue, 09 Mar 2010 00:00:00 ESThttp://www.idc.com/getdoc.jsp?pid=23571113&containerId=222290http://www.idc.com/getdoc.jsp?pid=23571113&containerId=222290This IDC study presents IDC's consumer prognostications and major themes for the year ahead and analyzes various major segments of the consumer market, including games, video, broadband, consumer mobile devices and services, and online. Consumer demand for digital devices and services in 2009 proved to be stronger than anticipated, and we expect 2010 to show an increase in global and U.S. electronics shipments and revenue. "Today's consumer sees technology increasingly as a need to have versus a nice to have, and our reliance on technology is helping to drive demand for new products and services," said Danielle Levitas, group vice president of Consumer, Computing, Broadband, and New Media Research. Tue, 09 Mar 2010 00:00:00 ESThttp://www.idc.com/getdoc.jsp?pid=23571113&containerId=221799http://www.idc.com/getdoc.jsp?pid=23571113&containerId=221799This IDC study makes the top 10 predictions for the future of search and discovery technologies in 2010. It explores adoption trends and examines the potential that these technologies have for changing how people interact with computers. Many enterprise vendors are now embedding search within collaboration, content management, CRM, decision support, marketing, and eDiscovery applications, not to mention enhancing Web-based commerce, advertising, discovery, and premium content sites. "In the coming decade, search will become a pervasive element in human-computer interaction, whether on the Web or within the enterprise," said Sue Feldman, IDC's VP for Search and Discovery Technologies. "We expect this market to expand and grow quickly to meet the demand for better, quicker, more precise access to information." Fri, 29 Jan 2010 00:00:00 ESThttp://www.idc.com/getdoc.jsp?pid=23571113&containerId=AP628209Shttp://www.idc.com/getdoc.jsp?pid=23571113&containerId=AP628209SThis IDC study sizes the online gaming subscription market in Asia/Pacific (excluding Japan) or APEJ. It includes 2007 historical data and 2009–2013 forecasts by number of subscribers and subscription revenue. Historical and forecast revenue data is shown for the Hong Kong, India, Indonesia, Korea, Malaysia, Philippines, People's Republic of China (PRC), Singapore, Taiwan, Thailand, and Vietnam markets. APEJ's online gaming market enjoyed a robust growth of 52% in 2008. Higher Internet and broadband penetration rates continued to expand the pool of gamers in the region. "Free-to-play models have become so popular across the region that most service providers have skewed their game portfolios to this type of game at the expense of subscription-based titles. Although gamers now are more inclined to spend on virtual items, the industry still needs to explore new business models such as cost subsidization or online advertising in order to grow revenue," says Audrey Heng, associate market analyst, Emerging Technology Advisory Services, IDC/Asia/Pacific. Wed, 20 Jan 2010 00:00:00 ESThttp://www.idc.com/getdoc.jsp?pid=23571113&containerId=221437http://www.idc.com/getdoc.jsp?pid=23571113&containerId=221437This IDC Insight reviews alliance announcements between social network and microblog services and the three major search engines — Google, Yahoo!, and Microsoft — and identifies real-time search product introduction status across those services. It also analyzes the changes in business conditions and the technical challenges that the link between Web search and social content is likely to experience going forward. Thu, 07 Jan 2010 00:00:00 ESThttp://www.idc.com/getdoc.jsp?pid=23571113&containerId=MY8036510Shttp://www.idc.com/getdoc.jsp?pid=23571113&containerId=MY8036510SThis IDC study sizes the online gaming subscription market in Southeast Asia. This study includes 2007 historical data and 2009–2013 forecasts in terms of the number of subscribers and subscription revenue. Historical and forecast revenue data is shown for the Indonesia, Malaysia, Philippines, Singapore, Thailand, and Vietnam markets. The Southeast Asia online gaming market enjoyed robust growth of 40.9% in 2008. Higher Internet and broadband penetration rates continued to expand the pool of gamers in the region. "Free-to-play models have become so popular across the region that most service providers have skewed their game portfolios to this type of game at the expense of subscription-based titles. Although gamers now are more inclined to spend on virtual items, the industry still needs to explore new business models such as cost subsidization or online advertising in order to grow revenue," says Audrey Heng, associate market analyst, Emerging Technology Advisory Services, IDC/Asia/Pacific. Fri, 01 Jan 2010 00:00:00 EST