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Considering Deployment Models for Private 4G/5G Networks Through the Eyes of North America's Organizations

Patrick Filkins, Jason Leigh — Wed, 17 Apr 2024 04:00:00 GMT

This IDC Survey Spotlight highlights organizational viewpoints from IDC's North American Enterprise 5G, IoT, and Private Networks Survey, published in December 2023. The data presents enterprise and industrial buyer views related to private 4G/5G adoption and decision-making.

Foldables in the Workplace — Yay or Nay?

Anthony Scarsella — Wed, 17 Apr 2024 04:00:00 GMT

This IDC Survey Spotlight highlights vital results from IDC's 2023 Commercial Smartphone Survey, focusing on current deployment and buying trends in the U.S. commercial smartphone market. The survey was fielded in November of 2023 and included 432 respondents from IT buyers across the United States. In addition, this document examines current preferences toward foldables in the workplace, willingness to adopt foldables, and what brands are most popular within the commercial segment.

"Foldable remains very niche among commercial buyers as IT buyers remain wary of the new technology," said Anthony Scarsella, research director for IDC's Mobile Phone program. "Elevated ASPs compared with standard flagships and questions on build durability continue to make foldables a hard sell in the commercial segment. Moreover, Android remains the only option as we await what Apple plans down the road."

IDC MarketScape: Worldwide Client Endpoint Management Software for Windows Devices 2024 Vendor Assessment

Phil Hochmuth — Wed, 17 Apr 2024 04:00:00 GMT

This IDC study represents a vendor assessment of client endpoint management software for Windows endpoints through the IDC MarketScape model.

"It is still a Windows world when it comes to the primary endpoint computing tool used in most enterprises. Managing large fleets of enterprise Windows devices is not an easy chore," says Phil Hochmuth, research VP for Endpoint Device Management and Enterprise Mobility, IDC. "The stakes are high for both IT operations and security teams when it comes to the deployment, configuration, security, and life-cycle management of Windows endpoints. Client endpoint management tools focused on Windows must help IT and security teams ensure that workers' Windows environments are secure, compliant, usable, and productive."

IDC MarketScape: Worldwide Unified Endpoint Management Software for Small and Medium-Sized Businesses 2024 Vendor Assessment

Phil Hochmuth — Wed, 17 Apr 2024 04:00:00 GMT

This IDC study represents a vendor assessment of the unified endpoint management software for SMBs through the IDC MarketScape model.

"Small and medium-sized businesses are among the types of customers that can benefit most from unified endpoint management, as organization with smaller numbers of devices, and technologists, are always looking to unify and consolidate IT tools," says Phil Hochmuth, research VP for Endpoint Management and Enterprise Mobility, IDC. "UEM tools catering to smaller firms should also tightly integrate with (or be packaged with) other key system infrastructure software platforms that are critical to SMBs, including security, connectivity and productivity suites, as well as carrier mobility and managed services."

Would a Foldable iPhone Find Success in the Business World?

Anthony Scarsella — Wed, 17 Apr 2024 04:00:00 GMT

This IDC Survey Spotlight highlights critical results from IDC's 2023 Commercial Smartphone Survey, focusing on current deployment and buying trends in the U.S. commercial smartphone market. The survey was fielded in November of 2023 and included 432 respondents from IT buyers across the United States. In addition, this document examines current preferences toward foldables in the workplace, willingness to adopt foldables, and how a potential Apple foldable would perform in this segment.

"IT buyers remain hesitant on purchasing foldable smartphones for business as cost and durability remain an issue with the current crop of devices," said Anthony Scarsella, research director for IDC's Mobile Phone program. "Currently, Apple is sitting this out as we believe they are waiting to see how this form factor performs in both the consumer and commercial segments. Moreover, our survey data shows that perhaps even Apple may not be able to drive adoption of the form factor despite the overall popularity of the iPhone and the iOS ecosystem."

An Industry Snapshot Around Who Makes Decisions Regarding IoT Investments Within North American Organizations

Patrick Filkins — Tue, 16 Apr 2024 04:00:00 GMT

This IDC Survey Spotlight highlights data from IDC's North American Enterprise 5G, IoT, and Private Networks Survey, published in December 2023. The data presents enterprise and industrial buyer views related to IoT adoption and decision-making.

Copilots, Concierges, and Super Agents: The Coming of Autonomous Marketing for Autonomous Markets in the Intelligent Economy

Gerry Murray — Mon, 15 Apr 2024 04:00:00 GMT

This IDC Market Perspective introduces the concept of AI-powered super agents running on next-gen, AI-powered smartphones. They will enable consumers to programmatically control the way they purchase goods and services as easily as media streaming services. This represents a new model in which both buyers and sellers have intelligence and automation capabilities that will make markets more efficient for both. Markets powered by super agents will monetize transaction commissions, not ad impressions. Some of the expected challenges and opportunities for SaaS providers, ad networks, publishers, influencers, brands, and consumers are presented.

"AI is going to replatform the economy," said Gerry Murray, research director, Enterprise Marketing Technology at IDC. "Super agents running on the next generation of AI-powered smartphones will give consumers the ability to automate much of their shopping and deal discovery. Super agents will function as intermediaries between brands and buyers and will therefore create new challenges and opportunities for martech vendors, ecommerce platforms, ad networks, and marketing practitioners."

IDC：2024第一季全球智慧型手機出貨成長7.8%，三星重返第一

Mon, 15 Apr 2024 04:00:00 GMT

臺北，2024年04月15 日 ─ 根據IDC最新全球手機季度追蹤報告(IDC Worldwide Quarterly Mobile Phone Tracker )的初步數據統計， 2024年第一季全球智慧型手機出貨量年成長7.8%，達到2.894億部。雖然由於許多市場仍面臨總體經濟挑戰，該產業尚未完全走出困境，但連續第三季出貨量成長，有力地表明復甦正在順利進行。

Worldwide Smartphone Market Up 7.8% in the First Quarter of 2024 as Samsung Moves Back into the Top Position, According to IDC Tracker

Mon, 15 Apr 2024 04:00:00 GMT

According to preliminary data from the IDC Worldwide Quarterly Mobile Phone Tracker, global smartphone shipments increased 7.8% year over year to 289.4 million units in Q1 2024.

IDC：市场筑底，重塑价值——2023年中国视频云市场

Thu, 11 Apr 2024 04:00:00 GMT

北京，2024年4月12日——国际数据公司（IDC）最新发布的《中国视频云市场跟踪，2023下半年》报告显示，2023下半年中国视频云市场规模达到48.5亿美元，同比下滑3.9%，全年达到94.8亿美元。受疫后终端用户娱乐需求增长放缓、行业客户缩减IT支出、大客户增加自建比例、大型活动对直播解决方案周期性影响等多重因素作用，2023全年，视频云基础设施市场同比下滑5.2%，解决方案市场同比下滑6.3%（除直播服务部分，同比增长1.6%）。