Analyst Location

United States



Coverage

Marketing and sales operations



Regions

Gerry Murray

Research Director, Marketing and Sales Technology




More results   for Analyst Research

  • FERS Survey (FoCX) - 1Q24

    By:

    Gerry Murray

    Products:

    Enterprise Marketing Technology Applications

    Topics:

    Software, Applications, Marketing and sales operations, Marketing operations, Marketing automation, Market intelligence, Sales operations

    Planned for CY2024 Q2 IDC Survey Tech Supplier

  • GenAI Use Cases for Marketing

    By:

    • Roger Beharry Lall
    • Laurie Buczek
    • Marci Maddox
    • Lavanya Jindal
    • Gerry Murray
    • MaryAnn Holder-Browne

    Products:

    CMO Advisory Service

    Topics:

    Marketing and sales operations, Marketing operations, Marketing automation, Market intelligence

    Planned for CY2024 Q2 Conference: Tech Supplier Tech Supplier

  • Highlights, Insights, and Recommendations from Adobe Summit 2024

    By:

    • Douglas Hayward
    • Melinda-Carol Ballou
    • Ritu Jyoti
    • Ornella Urso
    • Gerry Murray
    • Alan Webber
    • Lavanya Jindal
    • Marci Maddox
    • Roger Beharry Lall

    Products:

    Persuasive Content and Digital Experience Strategies, Advertising Technologies and SMB Marketing Applications, IDC Retail Insights: Worldwide Retail Customer Experience Strategies, Customer Experience Services, Digital Platform Ecosystem Strategies, Generative AI Strategies, Agile Application Life-Cycle, Quality and Portfolio Strategies, Enterprise Marketing Technology Applications, Asia/Pacific Experience Value Streams and Technologies

    Topics:

    Software, Consumer, Applications, Application development and deployment, Big data, Cloud and virtualization system software, Hardware, Marketing and sales operations, Marketing operations, Marketing automation, Market intelligence, Sales operations, Enterprise mobility, Services, Cloud computing, Mobility, Cognitive/artificial intelligence, Digital transformation, Innovation accelerators, COVID-19, Future of customer experience

    Planned for CY2024 Q2 IDC Perspective Tech Buyer


More results   for Planned Research

Team member of

IT Executive Programs Analyst Team