IDC Research Types
Analyst
Analyst Profile
Provides complete background information on an IDC analyst. Each profile provides a biography, a notable quotation, a frequently asked question relevant to the particular analyst's focus, and a list of research authored by that analyst.
Team Profile
Lists the analyst members of a topical team. Outlines general areas of coverage and any specialties.
Briefs
Vendor Profile
Provides a concise, hard-hitting profile of an emerging vendor. A profile will highlight new players and technologies and the potential paradigm shifts or disruptions a vendor represents.
IDC Perspective
The IDC Perspective is a flexible doc that seeks to help business and tech buyers assess their business and IT strategy and/or associated business processes, especially as it relates to the use of technology. The document can be used in areas such as:
- Strategy and planning
- Trends and observations
- IT spending and investment
- Vendor conferences and announcements
IDC TechBrief
The IDC TechBrief helps the technology or business executive get smart about a single technology in the context of the business by answering 6 business critical questions about the technology:
- What is the technology?
- When should I adopt it?
- What can it do for my business?
- What are the critical success factors?
- What are the risks?
- Who are the suppliers?
Market Note
The Market Note is a flexible doc that provides IDC analysis and point of view on an industry event, new product or service, or a company announcement or development or fast breaking news.
Market Perspective
The Market Perspective is a flexible doc that analyzes key changes and developments happening in the market. This flexible research type can be used to analyze areas such as:
- Competitive Environment
- Innovation & Market Opportunity
- New Business Models
- Partner & Channel Strategy
- Enterprise Strategies (targeted to supplier)
- Regulation
- Socioeconomics
Event Proceedings
Event Proceeding
Provides published slides, audio, and other materials from IDC and Insights Web conferences, briefings, forums, or other events.
Events
Conference
Delivers dependable, relevant, and high-impact data and insight to help organizations make sound business and technology decisions. eBusiness executives, IT professionals, IT suppliers, and services suppliers benefit from the strategic insight and networking opportunities IDC conferences offer. Generally, all presentation slides are available online, and for most conferences, streaming audio of key discussions is available as well.
Web Conference
Focuses on significant trends and paradigm shifts. Each Web conference will provide attendees with leading-edge market information that will enable them to make smart business decisions. For those unable to attend in person or those wishing to review the content presented, these synchronized multimedia presentations are available online.
IDC DecisionScapes
IDC FutureScape
Serves as a framework for IT/tech professionals' IT strategy and planning for the next one to three years. It lists IDC's top 10 worldwide technology trends for the coming one to three years in a given research area and includes related drivers, projected IT/business strategy impact, and guidance.
IDC MarketScape
Helps IT/tech professionals develop a short list of suitable suppliers when selecting a vendor. Provides an unbiased assessment of tech suppliers in terms of offerings, strategy, capabilities, and other important factors in a given technology area.
IDC MaturityScape
Describes five stages of "maturity" or capability for a particular technology area, helps IT/tech professionals understand where their organizations fit within those stages, and provides guidance on key components for planning successful improvements to a tech initiative.
IDC MaturityScape Benchmark
Helps IT/tech professionals to benchmark their maturity against peers, develop a business case for a tech initiative, and build consensus about where critical IT investments should be made. Presents quantitative research results that show the market distribution for a given tech initiative across the five stages of maturity presented in the related IDC MaturityScape. Shows the results and components of particularly successful initiatives.
IDC PeerScape
Gives IT/tech professionals insight into best practices (and practices to avoid) by providing specific use case examples implemented by peers. Identifies practices that have the most impact on the success of a tech or business initiative, and provides actionable guidance for each practice.
IDC PlanScape
Helps IT/tech professionals to justify and plan a business and/or technology investment or opportunity by exploring why, what, who, and how (these are also the main section headings). Presents key players, critical success factors, risks, and actions to consider for a designated technology and/or business management area.
IDC TechScape
Helps IT/tech professionals with developing IT strategic plans and evaluating emerging technologies in terms of their risk to the business. Shows the adoption curve and risk levels over time for a specific emerging technology. Sorts technologies into three "adoption model" categories (transformational, incremental, opportunistic) to help tech leaders determine the potential impact for their organization.
IDC Links
IDC Link
Provides timely context and insight around important market trends and events in a short opinion piece. IDC Links provide IDC's point of view on:
- Financial announcements
- Product announcements
- Mergers and acquisitions or divestitures
- Events
- Response to news
IDC Blink
IDC Blink
Provides timely context and insight around important market trends and events in a short opinion piece with a 2-minute audio clip. IDC Blinks provide IDC's point of view on:
- Financial announcements
- Product announcements
- Mergers and acquisitions or divestitures
- Events
- Response to news
Pivot Tables
Pivot Table
Presents an interactive spreadsheet tool for analyzing trends and activities in a specific market segment. These tables are available only through an annual subscription service.
Presentations
IDC Survey
Presents a hypothesis about what is happening in the market backed by the results of a demand-side or supply-side survey. The focus is on interpreting and analyzing the survey results and providing a strong point of view along with actionable advice.
IDC Survey Spotlight
Answers a timely question and provides a strong opinion backed by IDC survey data. This is a quick nugget of information that is presented in two concise PowerPoint slides.
Market Presentation
Provides an easy-to-use format to post on the Web presentations that were previously delivered at public forums (such as conferences and events) or for internal client meetings and client presentations. It may not come as part of a consulting/custom engagement.
Market Analysis Perspective
Delivers a concise current state view of a market and insight into the impact of future trends. Business executives, product managers, and MI/AR professionals can use this information when looking to understand buyers' perspectives and market impacts.
Tech Buyer Presentation
Provides an easy-to-use format to post on the Web presentations that were previously delivered at public forums (such as conferences and events) or for internal client meetings and client presentations. It may not come as part of a consulting/custom engagement.
IDC Market Glance
Provides a look at the landscape of a tech market, including competitive positioning, adjacent segments, and potential partner opportunities.
Press Releases
Press Release
Announces significant corporate news, such as key hirings or promotions, performance milestones, event highlights, or speaking engagements.
Product Information
Fact Sheet
Describes a research product. Usually details the major areas of coverage and deliverables, and outlines key questions and competitive market conditions that the research will address. Includes links to all published research for a research product.
Studies
Industry Developments and Models
Provides a detailed assessment of a specific target market's expansion pattern. This analysis helps clients develop and deploy the right mix of value-add products, programs, or services to support their sales and/or partnering efforts.
Market Forecast
Provides the future of a single market or a group of related markets. It presents a new or updated market forecast, including key drivers and assumptions used in the forecast.
Market Share
Provides data on market size, regional allocations, and platform splits as well as a summary of vendor shares for the most recently completed period (year, quarter).
Special Study
Provides a one-time study produced by a research group that is not published as a deliverable under a subscription service.
Taxonomy
Highlights and emphasizes how IDC tracks the market while also making it easier for customers to find and identify IDC Taxonomy documents.
Technology Assessment
Provides an analysis of the intricacies of an emerging or established technology or the technologies contained within a specific product.
IDC Innovators
IDC Innovators is aimed at informing IT buyers about emerging vendors with an innovative new technology or ground-breaking business model. Vendors identified in the document as innovators are linked together within a specific market area and around solving or alleviating a common business problem. Vendors included have annual revenue under $100 million at the time of selection.
Technology Segment
The IDC Technology Segment offers CEMA clients a comprehensive view of a technology segment in one country or subregion and provides a market view and forecast and/or market share and vendor profiles, including performances and strategies. It is specifically intended to serve smaller country markets and subregions.
This IDC Perspective discusses the impact of GenAI on organizations, job roles, and skills development. It highlights how GenAI can automate repetitive tasks, support decision-making, and facilitate AI integration and maintenance. The document ...
This IDC study evaluates worldwide digital adoption platform (DAP) vendors along a set of strategic and capabilities-based criteria to help tech buyers arrive on choosing a DAP provider that fits their organization. Faced by growing IT skills ...
This IDC Survey Spotlight examines how employee experience (EX) impacts customer experience (CX). When client data is accessible and insightful, employees can deliver valuable experiences to customers and feel valued themselves, improving ...
This IDC Survey Spotlight answers the following question: How are organizations offsetting labor shortages using automation technologies?
In today's fast-paced and data-driven business world, automation is transforming the way companies ...
This IDC Survey Spotlight reveals that enterprises are leveraging digital adoption platforms (DAPs) primarily to accelerate onboarding, reskilling, and upskilling employees. This correlates with the results from IDC's 2023 Future of Work ...
This IDC Survey examines trends in the future of work for 2024.
IDC's research on the future of work continues to explore how this work transformation will have an impact on automation and augmentation of work, work culture and leadership, ...
This IDC Survey aims to provide technology vendors with an overview of the key business trends shaping the future of work and manufacturing industry in 2024. Manufacturing companies need to adapt to new technologies, processes, and new ways ...
The IDC Perspective discusses the adoption and impact of generative AI (GenAI) across different regions, including North America, Europe, Asia/Pacific, and Japan. It highlights the regional drivers, challenges, and opportunities in GenAI ...
This IDC study describes the organizational characteristics at five levels of flexible work maturity, from a completely ad hoc approach with limited thought and planning related to flexible models to one in which a flexible work strategy ...
This IDC Tech Buyer Presentation discusses the reimagined office. IDC's future of work's space pillar increasingly focuses on the intersection of digital spaces and physical places. How do we enable end users to flexibly collaborate and ...
This IDC Presentation focuses on the "Space" pillar of IDC's Future of Work — a holistic, integrated approach that features three interrelated and interconnected pillars: Culture, Augmentation, and Space. The document examines how the workspace ...
This IDC study contains IDC analysts' future of work worldwide outlook for 2024 and the planning horizon for the next five years. The outlook is presented through the lens of the 10 predictions that make up, in IDC's view, the framework ...
Asana held its Work Innovation Summit in New York City on October 3, 2023. Several hundred Asana customers met with executives at the company's first U.S. gathering since the COVID-19 pandemic. Announcements centered on extending the Asana ...
This IDC Market Analysis Perspective provides technology suppliers and buyers with insight into technology trends influencing the future of work. The presentation provides a model for strategic decision making across work contexts of flexible, ...
This IDC Perspective offers a forward-thinking approach for enterprises to recognize the importance of technology for their frontline workforce. Frontline workers often face unique technological and organizational challenges. This IDC Perspective ...
This IDC Survey aims to understand the challenges faced by frontline workers and the importance of various tools and technologies that are available to frontline workers to be innovative, engaged, and productive. The survey highlights how ...
This IDC Survey examines the impact of digital adoption platforms on training and learning. IDC's Future of Work research team conducted a survey in North America, Europe, and Asia/Pacific to understand how global organizations are leveraging ...
This IDC Tech Buyer Presentation presents the Future of Work Scorecard for 2023.
Organizations are struggling to implement the right balance of onsite and flexible work practices, understand what the best practices are to maintain ...
This IDC Survey includes data from IDC's Future Enterprise Resiliency and Spending Survey conducted in June 2023. The document provides the results and analysis from a global survey of 1,014 senior leaders. The survey ...
This IDC study describes the organizational characteristics at five levels of flexible work maturity, from a completely ad hoc approach with limited thought and planning related to flexible models to one in which a flexible work strategy ...
This IDC Survey includes data from IDC's Global Future of Work Survey conducted in April 2023 and IDC's Future Enterprise Resiliency and Spending Survey, Wave 5, conducted in June 2023. The document ...
This IDC Perspective looks at both vendors and end-user organizations that can benefit from understanding the main definitions that could be involved in the Future of Work (FoW) terminology. The future of work is an enterprisewide imperative ...
This IDC study is an update to the worldwide IT education and training services forecast for the 2023–2027 period. The forecast includes an analysis of the regional drivers of IT education growth and delivery modalities and illustrates several ...
This IDC Market Glance explores the current makeup of the digital adoption platforms (DAPs) technology landscape, illustrates who some of the players are, and depicts the segments and structure of the market.
Increasing adoption of ...
This IDC Market Glance explores the current makeup of the future of work (FoW) technology landscape for the future of work "culture" pillar, illustrates who some of the players are, and depicts the segments and structure of the market.
Culture, ...