Digital Makeover in a Changed World

ASEAN | October 7, 2021




IDC ASEAN DX Summit Agenda

Time Event & Speakers
10:00

Episode #1: IDC Opening Keynote

Sudev Bangah
Managing Director, IDC ASEAN
10:20

Decoding Right-Sized AI for ITSM & ITOM Success

Christopher Lee Marshall
Associate Vice President, Data, Analytics and AI, IDC Asia/Pacific
Nirmal Krishnamoorthy
Product Marketing Manager, Freshworks

A recent multinational survey (850 respondents) conducted by IDG sheds light on how AI is rapidly emerging as a gamechanger in the effort to upgrade and modernize ITSM & ITOM capabilities. Nearly 70% of  IT managers said AI would be critical or very important in these efforts. This broad enthusiasm for AI is evident by the technology’s adoption within many organizations. More than one-quarter (27%) of the survey respondents have fully deployed AI-enabled ITSM/ITOM solutions, and another 34% have made initial deployments in select use cases and departments. 

10:40

Episode #3: Fireside Chat with SAS

Sudev Bangah
Managing Director, IDC ASEAN
Deepak Ramanathan
Vice President, Global Technology Practice, SAS
11:00

Episode #4: Fireside Chat / Panel discussion with Zendesk

Simon Piff
Vice President, Practice Group, IDC Asia/Pacific
Malcolm Koh
Director of CX Practice, Global Customer Engagement, Zendesk
11:20

Episode #7: Fireside Chat with Alibaba

Dharmaraj Sivalingam
Senior Research Manager, IDC Malaysia
Xingtong Su
Head of Innovation Solutions, Alibaba Cloud Intelligence Malaysia
11:40

Episode #6: Invited Speaker Presentation / Panel Discussion

12:00

AI and Automation Adoption as a Catalyst for Digital Innovation and Resiliency

Dharmaraj Sivalingam
Senior Research Manager, IDC Malaysia
Ramprakash Ramamoorthy
Director - AI Research, ManageEngine
IDC's April 2021 survey of more than 2,000 IT and line-of-business (LOB) decision makers confirms that
the adoption of artificial intelligence is growing worldwide. Of all AI initiatives, 37% are already in
production, and more than one-third are in advanced development stages. AI is profound and is
impacting businesses and organizations across industries. Early adopters report 39% improvement in
customer experience (CX) and 33% improvement in employee efficiency and accelerated innovation
with rollout of AI solutions in 2020, which is a double-digit surge in improvement of business outcomes
compared with 2019. And organizations are reporting an increase in their AI spending this year.

Accelerated innovation is the primary business objective for AI/machine learning (ML) adoption. Around
half of the large enterprises report it to be their number 1 driver. AI-powered automation plans were
accelerated by the COVID-19 pandemic across all geographies. IT service/operations management,
software development life cycle, finance operations, and marketing promotions functions are the top
areas prioritized for AI-powered automation over the next three years.

Given the importance of AI and Automation Adoption, how best should organizations approach the
adoption of these technologies?
12:20

From Collected Data to Connected Data: How Governments and Enterprises are Maximizing the Value of Data by Neo4j

Christopher Lee Marshall
Associate Vice President, Data, Analytics and AI, IDC Asia/Pacific
Nik Vora
Vice President - APAC, Neo4j
12:40

Episode #9: Fireside Chat with Snow Software

Mevira Munindra
Country Manager, IDC Indonesia
13:00

Episode #10: Invited Speaker Presentation / Panel Discussion

13:20

Episode #11: Fireside Chat with Brightcove

Mevira Munindra
Country Manager, IDC Indonesia
Greg Armshaw
Head of Media, Asia, Brightcove
14:00

Digital Roundtable #1: Kaspersky

Simon Piff
Vice President, Practice Group, IDC Asia/Pacific
Leonard Sim
Head of Presales, Kaspersky Lab, Asia Pacific

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