IDC Fireside Chat: Content Cloud as a Critical Component of Virtual Work

Sponsored by Box | Register Today

Canada, May 19, 2021
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Learn how to transform your business with a new approach to content management & find out why it's critical to your organization's success

Does your organization have a holistic view of your customers when they contact you for assistance or does your team have to search multiple systems to get the full picture? Are the security protocols between your content systems up to snuff with your virtual workforce? Is your content customized for the different employee roles that access that content? How are your data retention policies working for you? If any of these content challenges sound familiar at your organization, then you need to attend this webinar to provide a seamless content experience for your customers and your employees.

In our latest webinar series for Canadian technology executives, we explore what Cloud Content Management is and why it needs to be a critical component of your digital transformation journey, with IDC Canada's SaaS expert, Megha Kumar. You'll hear real-life examples on how a Content Cloud solution helped set up ATB Financial for greater success in its virtual work and digital transformation journey. And, we’ll explore how to get your cloud content working for you with SVP & Chief Product Officer, Varun Parmar from our presenting partner, Box.  

Join us on Wednesday May 19 at 2pm ET for our virtual IDC Fireside Chat: Content Cloud as a Critical Component of Virtual Work webinar. This live webinar will help Canadian tech executives:

  • Understand why Cloud Content Management is critical to your Canadian organization to modernize, automate and revitalize your business processes on your journey to becoming a digital enterprise.
  • Hear from ATB Financial on how they’re making progress in allowing for a seamless experience around virtual work now and in the next normal, and how this contributes to their digital transformation journey.
  • Learn why Box is a single, secure, easy-to-use platform built for the entire content lifecycle, from file creation and sharing, to co-editing, signature, classification, and retention.

Walk away with a better understanding of what Cloud Content Management entails, why it's important to manage your content effectively and how you can leverage it to prosper in the digital future.

Register for the 1-hour webinar today to get the most out of your content in the new virtual work environment. There is no fee to attend this IDC webinar.


Countdown to IDC Fireside Chat





All event times are listed in Eastern Daylight Time (UTC-4). Click on the V to view the presentation description.


Time Event & Speakers

Driving a Seamless Content Experience

Megha Kumar

Research Director, Software & Cloud Services

Megha Kumar's session provides insights around the benefits of running an organization that provides a seamless content strategy. It highlights the benefits and the factors that need to be top of mind to ensure a superior experience. 


Your Business Runs on Content

Varun Parmar

SVP & Chief Product Officer, Box, Inc.

Every business runs on content. Whether you're closing deals, launching new products, or developing lifesaving cures, big wins begin with files like contracts, videos, spreadsheets, and notes. That's why we introduced the Content Cloud — one secure platform for your entire content journey. Hear our vision and explore new capabilities like integrated e-signature and faster content migration.


Fireside Chat with IDC's Megha Kumar and ATB's Barry Hensch + Audience Q&A

Megha Kumar

Research Director, Software & Cloud Services

Barry Hensch

SVP & Head of Technology Enablement, ATB Financial

IDC Closing Comments

Megha Kumar

Research Director, Software & Cloud Services


Fireside Session Partner

General Information


Wednesday, May 19, 2021



2:00 PM - 3:00 PM ET



Virtual Event on Zoom Webinar




Registration Fee
No Charge: For Canadian Technology Executives



Who Should Attend

  • C-Level executives from large Canadian businesses and organizations
  • Senior IT executives from large Canadian businesses and organizations
  • Senior decision-makers from large Canadian businesses and organizations
  • Canadian businesses looking to improve their communications & collaboration soltuions
  • Guests of our sponsor

Contact Us

Cristina Santander

Manager, Marketing & Customer Experience

+1 (416) 673-2235

About IDC

57 Years | 1100 Analysts | 110 Countries

International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. With more than 1,100 analysts worldwide, IDC offers global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries. IDC's analysis and insight helps IT professionals, business executives, and the investment community to make fact-based technology decisions and to achieve their key business objectives. Founded in 1964, IDC is a wholly-owned subsidiary of International Data Group (IDG), the world's leading media, data and marketing services company. To learn more about IDC, please visit