Data & Analytics for Canada

3rd Platform and Innovation Accelerators Spending Guides
3rd platform technologies are the new foundation for future IT market growth. Our 3rd Platform spending guides are multi-dimensional, all-in-one data products that feature global industry forecasts for all of IDC’s 3rd platform and Innovation Accelerator technologies. The spending guides are produced semiannually and delivered via pivot table or the Customer Insights Query Tool.

• Artificial Intelligence Spending Guide
• Augmented & Virtual Reality Spending Guide
• Big Data & Analytics Spending Guide
• Internet of Things Spending Guide
• Public Cloud Services Spending Guide
• Robotics & Drones Spending Guide
• Security Spending Guide

Core IT Spending Guides
Should be used by strategic planners and market analysts, seeking to understand the opportunities by industry and size of company. Their strategic outlook on spending provides IT vendors with key information needed to develop effective market strategies. These guides combine IDC's extensive technology forecasts with deep industry segmentation.

• IT Spending Guide: Line of Business
• ICT Spending Guide: Industry & Company Size
• Small and Medium Business Spending Guide

Digital Ecosystems
Locate opportunities connected to mega trends: smart cities, DX, digital economy, connected consumers and customer experience.

• Digital Transformation Spending Guide
• Edge Spending Guide
• Future of Work - Spending Guide

Industry Spending Guides
Should be used by strategic planners, market analysts, and others seeking to understand the opportunities by industry. Their global outlook on spending provides IT vendors with key information needed to develop effective market strategies. These guides combine IDC's extensive technology forecasts with deep industry knowledge.

• IDC Insights

• IDC Financial Insights: Worldwide Banking IT Spending Guide
• IDC Financial Insights: Worldwide Capital Markets IT Spending Guide
• IDC Financial Insights: Worldwide Insurance IT Spending Guide
• IDC Retail Insights: Worldwide Retail Industry IT Spending Guide

• 3rd Platform Industries

• Worldwide 3rd Platform Spending Guide: Banking
• Worldwide 3rd Platform Spending Guide: Government
• Worldwide 3rd Platform Spending Guide: Healthcare
• Worldwide 3rd Platform Spending Guide: Insurance
• Worldwide 3rd Platform Spending Guide: Manufacturing
• Worldwide 3rd Platform Spending Guide: Oil and Gas
• Worldwide 3rd Platform Spending Guide: Retail
• Worldwide 3rd Platform Spending Guide: Securities and Investment Services
• Worldwide 3rd Platform Spending Guide: Utilities

Are the industry-standard study on the state of ICT spending in every region around the world. IDC’s Black Books present a quarterly analysis of the size and growth of the worldwide ICT industry in 89 countries.

• WW Black Book (3rd Platform Edition)
• WW Black Book (Live Edition)

For IT vendors, sales targets continue to increase at rates upwards of 15% annually. IT vendors need to be better informed and sell smarter. IDC's Wallet services provide an analysis of the IT spending strategies and budgets for the world's largest companies. The research is crafted to arm sales with the specific information they need to incorporate into a smart selling strategy.

• Worldwide Wallet – Canada Region

IDC's Services Contracts Database products provide a comprehensive tool for lead generation and targeting opportunities across the region. The database is updated in real time with the most recent findings for each country.

• Services Contracts Database: Worldwide

Identify partner opportunities for your technology right down to the industry, geography and even city level

• Worldwide Channel Partner Ecosystem