IDC Cloud Leadership Forum 2015

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IDC Cloud Leadership Forum 2015

Sofia, September 8, 2015


Cloud represents a seismic shift in IT – one that will redefine business when combined with big data & analytics, social and mobile. Cloud optimizes IT and sparks innovation that helps organizations drive results. Cloud is a journey, requiring proven technologies, business culture, expertise and a strong partner ecosystem.

The numbers reflect the reality. Globally, spending on just public-cloud services will more than double from $47.4 billion in 2013 to nearly $108 billion in 2017 – five times faster than the IT industry as a whole. With hybrid and private options, this will make cloud not just the foundation for disruptive solutions but possibly for all IT solutions.

IDC's Cloud event series is a unique opportunity to hear from leading experts in the field about top cloud strategies, developing a cloud-first approach, improving overall cloud performance, and operational best practices for managing and optimizing the new cloud models. Open Source versus Proprietary Hypervisor technologies, Security and Compliance, Open Standards, Hybrid and Interoperability, High Availability, and Emerging Cloud Segments are among the critical issues to be discussed, with all participants expected to come away more productive and confident in this emerging technology. Join us this year and discover how we can continue to evolve cloud to become a strategic business advantage rather than just another IT trend.

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Event Topics

  • Market shifts and innovations in cloud computing
  • Private, public, hybrid, and micro-cloud models
  • The symbiosis between cloud and  other technologies (Big Data and mobility)
  • Security and the cloud: myth and reality
  • Cloud ecosystems and the impact on user companies
  • Cloud match: which clouds and solutions fit your organization
  • Best practices of leading cloud adopters
  • Business innovation and the cloud
  • Cloud implementation and change management
  • Integration the cloud into current IT
  • Managing hybrid IT environments
  • Cloud and the IT team: shifting skills and roles
  • The next phase of cloud evolution: industry platform as a service

Who Should Attend

  • CIOs, IT Directors
  • IT Managers and Heads of Departments
  • Facility & Operation Managers
  • IT Infrastructure Managers
  • Network Administrators
  • Purchase Managers 

Representatives from the following industries:

  • Banking, Financial Services
  • Transportation, Utilities, and Logistics
  • Telecommunications
  • Government and Public Administration
  • Manufacturing
  • Trade 


Time Event Speakers



Cloud and Datacenter Tranformation

Neli Vacheva
Country Manager

As part of 3rd Platform technologies, Cloud is changing the market scape and opening up areas of growth in an, otherwise, stagnant traditional infrastructure market. The aim of the presentation is to show IDC opinion and findings on how cloud will transform investments in DC and the impact on vendors, service providers and end users.



Cloud is ready, are you!

Aleksandar Aksentijević
Cloud Business Manager, South East Europe, Hewlett-Packard d.o.o.

DevOps, Introduction & Common Misconceptions

Ivo Vachkov
Software Engineer at Xi Group Ltd.

“DevOps - introduction and best practices” will present key concepts that DevOps is built on. It will try to explain why DevOps is becoming widely adopted technology and how it is tied to Cloud or classic enterprise technologies. It will present the DevOps positing on the organizational chart and example best practices from a broad specter of IT domains.


Cloud in CEE. Conversation with a CIO

Olga Rumelioti
South-Central Europe Cluster Senior Director, Oracle

Focus of the CIOs has recently changed. Radically changed. Used to be about securing long term projects ability to be delivered with scope and budget. Used to be about cost savings …

Now much more about how do we cope with what is happening in the industry, about the accelerating technology innovation. About how can IT executives and team, grasp the unique opportunity we have to not any longer be the discipline that spend too much money, that delivers late, not the needed functionality, the back office that all have to live with … but the ones that will make their company more successful, the ones that will be revenue growth engine. The ones that will enable introduce new services and products quicker, the ones that will improve the customer experience and streamline the internal processes. In summary a unique opportunity for IT staff and team to be our company heroes again.



Coffee Break


IDC Connect: Moderated and Interactive Round Table Discussions (Parallel Sessions)

What are the economic benefits of cloud?

11:15 - 12:00

What are the economic benefits of cloud?

Teodor Alexandrov
Account Manager, HP Bulgaria

Is cloud required for enterprise digital transformation?

11:15 - 12:00

Is cloud required for enterprise digital transformation?

Daniela Milanova
Principal Sales Consultant, Oracle Bulgaria

Discussing with IDC the changes on the Bulgarian technology market

11:15 - 12:00

Discussing with IDC the changes on the Bulgarian technology market

Neli Vacheva
Country Manager

Cloud and the IT team: Shifting demands for skills and roles

11:15 - 12:00
Ivo Vachkov
Software Engineer at Xi Group Ltd.

How Data Center Infrastructure Management Software Improves Planning and Cuts Operational Costs

Eduard Bodor
Data Center Business Development Manager, Schneider Electric

Business executives are challenging their IT staffs to convert data centers from cost centers into producers of business value. Data centers can make a significant impact to the bottom line by enabling the business to respond more quickly to market demands. This presentation demonstrates, through a series of examples, how data center infrastructure management (DCIM) software tools can simplify operational processes, cut costs, and speed up information delivery.



SLA in Cloud Technologies

Desislava Krusteva
Attorney, Law and Internet Foundation

The market for cloud services is becoming more and more dynamic and diversified. Drafting of standard service level agreements to define the minimum level of quality of the cloud services in support of the small and medium enterprises has been discussed at a European level. The presentation will examine the key aspects that аre useful to be agreed with the cloud service provider in order to ensure their quality.


Cloudshare - Integration in Cloud Server for SMEs

Dilian Popov
Manager, AltScale Bulgaria Ltd.

AltScale manages to combine the standard OpenVPN software with cloud management and migration methods to provide SMEs with easy to manage, secure, cloud based (scalable and resilient) solution for every business needs. The goal is to allow every SME owner to manage company’s file server and backups with the click of a mouse. We will discuss the approach, the technology and show actual use of the VPNdrive.



Raffle Draw


Informal Networking and Lunch

General Information

Venue Location

The confernce will take place at Sofia Hotel Balkan (Sheraton), Sredets Hall. Please check here its exact address.

Conference Language

Working language is Bulgarian and English. No translation services provided.

Delegate Fee

  • FREE for End users
  • Regular fee for IT vendors and IT providers, consultants, sales managers - 80 EUR + VAT
  • Early Bird of 60 EUR Net for vendor registrations until August 24

The Delegate fee includes conference attendance, event materials, lunch and refreshments.

All registration payments must reach IDC prior to the conference. Payments are made by bank transfer as per invoice or a pro-forma invoice received from IDC Bulgaria.


Registration deadline by September 7!

The registration for the conference is valid only after confirmation by the organisers and upon available vacancies.

Raffle draw for the event participants


If you cannot attend a substitute delegate may attend in your place.

Delegate who will cancel his/her paid registration by August 24 will receive full refund less a 10% administration charge. No refunds will be made for cancellations received after this date.


Gold Partner(s)

Innovation Partner(s)

Silver Partner(s)

Technological Partner(s)

Raffle Partner(s)

Media Partner(s)


To access this content, please enter the password you have received from IDC. If you do not have a password, please contact Pressiana Sokolova via email, at

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Pressiana Sokolova

Senior Conference Specialist, Bulgaria

+359 885 837 475

Neli Vacheva

Country Manager

+359 885 830 735

About IDC

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International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. With more than 1,100 analysts worldwide, IDC offers global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries. IDC's analysis and insight helps IT professionals, business executives, and the investment community to make fact-based technology decisions and to achieve their key business objectives. Founded in 1964, IDC is a wholly-owned subsidiary of International Data Group (IDG), the world's leading media, data and marketing services company. To learn more about IDC, please visit