IDC Future of Work Summit Directed by Digitalization. Starring Humans.

DIGITAL Event | October 19, 2021

Overview

How far along are you on your digital transformation journey? Based on our research, as soon as next year, 45 % of repetitive work in large enterprises will be automated or augmented by software. On top of that, it is likely that part of your workforce will remain remote, creating a hybrid workspace. These disruptions create unprecedented challenges for the future of work, however with the right insights and best practices, they can be turned into opportunities.

So what are the key areas you need to focus on make it work in 2022? At IDC we believe that people are the engine and, ultimately, the main benefactors of all digital change. With that taken into account, areas such as employee well-being, sense of fulfilment, personal growth and mutual trust are more important than ever.

Join our summit to listen to IDC analysts, as well as top leaders from Czech and Slovak market to see what does the future of work look like.


Event Highlights


We would like to thank all the delegates and the partners who participated at this event.

A selected group of IT and business leaders came together to network and learn from IDCs analysts, inspiring speakers and dedicated advisory board members, who were at the forefront of the lively and interactive discussion.

If you missed the event or if you would like more information on any of the topics we discussed, click the button below to watch a recording or access the post-event content.


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Key Topics

 

A sense of place and purpose

It has been well established that job satisfaction and performance increase when people see meaning in the work they do. Everyone in the organization must be aware of business goals and how their efforts contribute to achieving them. Company values should be clearly defined and implemented in daily practice, with everyone sharing responsibility for the whole. In this way, rewards will be more meaningful and reprimands will be justified. The fundamental question is: What do we work for?

 

Empathetic guidance and trust

Successful leaders must inspire and guide their people through periods of change. Trust, combined with frequent and open communication, is the most effective way to build long-term productive relationships with employees. It is up to leaders who need to build a culture of trust and an environment of psychological safety. Empathetic leaders recognize the need to care about people and support them in every way, triggering a feedback loop where employees become emotionally invested in the well-being of the organization.

 

Organizational agility

Organizational agility combines speed in decision-making and adaptability to changing conditions. Both of these characteristics contribute significantly to an organization's overall resilience. The agility of an organization is directly related to the quality of its human resources. It relies on the deployment of high-performing yet autonomous teams that are focused on results and accountable for achieving them. Access to real-time data enables them to make informed decisions and track progress against goals. With these components in place, organizations, leaders, and employees can live, work, and succeed in a world of constant change.

 

Continuing education and mental health

These days, the work environment, much like society as a whole, is in a state of constant change. Just as there are social skills and psychological coping mechanisms for the latter, the former requires certain skills and personal characteristics to accept change and unexpected events related to work. Mental stability and readiness are useful traits to have in both instances, as an inability to react positively to change can have both personal and professional impacts. One of the most effective defense tactics in the workplace is training. Strengthening qualifications, broadening one's general knowledge, and developing soft skills are among those things that can help reduce feelings of helplessness or stagnation and boost self-confidence. The process must include clear and demonstrable goals, as well as metrics to measure performance and a means of providing (ideally positive) feedback. In this way, the therapeutic aspect of learning becomes enhanced by a sense of achievement, which can go a long way in helping people feel prepared for future changes and challenges.

 

Augmented reality work

Thanks to automation, employees are gradually being freed from tedious and repetitive tasks, allowing them to focus on higher-value-added activities that contribute more significantly to the success of the business. Organizations have also started to routinely use cognitive technologies to mine data more deeply and capitalize on its analytical outputs. Democratizing access to data and relevant tools promotes creativity and productivity among employees across the organization. It is at this point that the relationship between man and machine is being redefined — they should not only work together, but also expand their capabilities through mutual support.

 

The Hybrid Workplace

The hybrid workplace became the subject of intense discussion during the first wave of the COVID-19 pandemic, mainly for its role in helping so many organizations cope with the impact. However, the applications and benefits of the hybrid work model were by no means exhausted by the pandemic. Currently, transforming the work environment — how, when, and where work is done — is among the top technological priorities of 40% of European companies. In addition to improving the employee experience and working conditions, a successful hybrid work model serves to validate the organization's digital strategies, with a strong resultant impact on customer satisfaction, business growth, and innovation.

Speakers

Dana Vaníčková

Country Director, Czech & Slovak Republic, IDC CEMA

Rebecca Grattan

Chief People and Culture Officer, AVAST

Vlastimil Horák

Country Manager, VMware

Ricardo Espinoza

Policy Analyst, OECD Centre for Skills

Angela Salmeron

Research Director, Future of Work, European Region, IDC

Eva Klimová

President of the Slovak Chamber of Psychologists

Anna Hudáková

koučka a mentorka, Business a HR konzultantka

Tomáš Ervín Dombrovský

Head of Analysis, Communication and Relations Department, LMC

Roman Cabálek

Country Manager, Dell Technologies

Jan Duspěva

Chairman of the Board of Directors, ČEPRO

Agenda

Time Event & Speakers
9:30

Welcome and introduction

Dana Vaníčková

Country Director, Czech & Slovak Republic, IDC CEMA
9:35

Navigating the Next Normal with a Human First and Purpose-Driven FoW Strategy

Angela Salmeron

Research Director, Future of Work, European Region, IDC
9:44

The workplace of the future

Rebecca Grattan

Chief People and Culture Officer, AVAST
9:53

Office, Homeoffice or Hybrid? Flexible, anywhere and secure!

Vlastimil Horák

Country Manager, VMware
10:01

Improving skills and strengthening human capital: an international perspective

Ricardo Espinoza

Policy Analyst, OECD Centre for Skills
10:10

Panel Discussion: Human capital as the most important form of Capital

Rebecca Grattan

Chief People and Culture Officer, AVAST

Angela Salmeron

Research Director, Future of Work, European Region, IDC

Ricardo Espinoza

Policy Analyst, OECD Centre for Skills
10:31

Can empathic leadership support the mental health of an employee, a team, an organization?

Eva Klimová

President of the Slovak Chamber of Psychologists
10:40

A new operating model? How employees see it.

Anna Hudáková

koučka a mentorka, Business a HR konzultantka
10:48

Fundamental changes in collaboration between people and companies accelerated by the pandemic

Tomáš Ervín Dombrovský

Head of Analysis, Communication and Relations Department, LMC
11:01

Budoucnost "kanceláře"

Roman Cabálek

Country Manager, Dell Technologies
11:09

Digital transformation is a way to connect people and technology.

Jan Duspěva

Chairman of the Board of Directors, ČEPRO
11:16

The pitfalls of adopting new technologies

Vlastimil Chramosta

Managing Director Czech Republic, Slovakia, Latvia, Lithuania and Estonia, Veritas

Josef Honc

Senior Technology Consultant
11:23

Self-managed teams - what works and what doesn't work

Tomáš Vránek

CEO, ICE Industrial Services
11:31

Future of Work with Cisco

Richard Archdeacon

EMEA Advisory CISO, Duo Security at Cisco

The Future of Work is coming. And it’s borderless, lightning-fast, highly creative.

According to Cisco’s Workforce of the Future survey, employees want greater ownership and choice in the new world of work. The study captured their feelings about working from home this year, their expectations for their organizations in 2021, and what learnings and new working practices they wish to adopt for the future. Finally, it sets a path forward for business leaders looking beyond the new normal.

Join Richard Archdeacon as he discusses Cisco’s Future of Work by establishing a secure and trusted workplace environment anywhere and everywhere your workforce is, with a SASE and Zero Trust approach.

 

11:42

Digitalization vs. corporate culture. What came first?

Martin Gajdoš

Strategy & Business Analysis Director, Orlen Unipetrol
11:50

Panel Discussion: Play hard - Work hard.

Jan Duspěva

Chairman of the Board of Directors, ČEPRO

Tomáš Vránek

CEO, ICE Industrial Services

Martin Gajdoš

Strategy & Business Analysis Director, Orlen Unipetrol

Michal Minařík

Senior System Engineer, VMware

Roman Cabálek

Country Manager, Dell Technologies
12:10

Why engage in agile transformation?

Tomáš Honěk

Senior Expert, Digital and Agile Transformation, Česká spořitelna
12:19

Digitalization = "Hybrid thinking and solutions" examples from practice or "A slightly different perspective on security"

David Řepa

Key Account Manager, Crayon
12:26

IDA - Innovation, Digitalization, Automation

Miroslav Jaššo

Head of IT, Lidl Slovenská republika
12:33

12:40

Panel Discussion: Can you be consistent in an atmosphere of constant agility - How to fit innovation into a long-term strategy

Tomáš Honěk

Senior Expert, Digital and Agile Transformation, Česká spořitelna

Miroslav Jaššo

Head of IT, Lidl Slovenská republika

Vlastimil Chramosta

Managing Director Czech Republic, Slovakia, Latvia, Lithuania and Estonia, Veritas

Ivan Sedláček

CIO, Stredoslovenská distibučná

Kiril Ribarov

Innovation Manager, ŠKODA AUTO
13:01

Does it make sense to make sense of it?

Václav Černý

Training & Development Manager, Direct pojišťovna
13:09

"Human being in the leading role" Krajský úřad Středočeského kraje

Milan Čigáš

Head of HR Department, Krajský úřad Středočeského kraje
13:17

Anywhere Workspace in the South Moravian Region

Miroslav Vacula

vedoucí odboru informatiky, Krajský úřad Jihomoravského kraje

Vlastimil Horák

Country Manager, VMware
13:25

Panel Discussion: Future of Work - the light at the end of the tunnel

Milan Čigáš

Head of HR Department, Krajský úřad Středočeského kraje

Miroslav Vacula

vedoucí odboru informatiky, Krajský úřad Jihomoravského kraje

Jan Alexa

CIO, Fakultní nemocnice Bulovka

Alžběta Grácová

Director of Human Resources, SLOVNAFT
13:45

Hands-on Sessions (Parallel Sessions)

Anywhere Workspace na Jihomoravském kraji – jak vytvořit 190 prostředí pro zaměstnance během jednoho dne
13:45 - 14:00

Anywhere Workspace na Jihomoravském kraji – jak vytvořit 190 prostředí pro zaměstnance během jednoho dne

Trochu jiný pohled na bezpečnost
13:45 - 14:00

Trochu jiný pohled na bezpečnost

Nástrahy adopce nových technologií v praxi
13:45 - 14:00

Nástrahy adopce nových technologií v praxi

Jak na vzdělávání zaměstnanců v hybridním prostředí
13:45 - 14:00

Jak na vzdělávání zaměstnanců v hybridním prostředí

14:00

Sessions - shrnutí

14:10

Závěr konference

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Contact Us

Ivana Fiserova

Conference Manager

+420 770 132 909

Ivan Cernik

Business Development Manager

+420 702 208 677

About IDC

57 Years | 1100 Analysts | 110 Countries

International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. With more than 1,100 analysts worldwide, IDC offers global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries. IDC's analysis and insight helps IT professionals, business executives, and the investment community to make fact-based technology decisions and to achieve their key business objectives. Founded in 1964, IDC is a wholly-owned subsidiary of International Data Group (IDG), the world's leading media, data and marketing services company. To learn more about IDC, please visit www.idc.com.