IDC & Salesforce Digital Interchange: Customer Centric Innovation for leaders in FSI

October 14, 2021

Overview

The banking industry is changing from purely process-based to experience-based and it does that swiftly. Traditional business making is transforming to accommodate the Fintech revolution.

Customers continue to be at the forefront of innovation, even in heavily regulated industries like banking and insurance. Aided by improved customer experience software, industry leaders are now more than ever equipped with the necessary tools to build their digital offerings.

This fosters customer interaction and builds trust across the industry ecosystem.

Join us in exploring customer-centric innovation trends and discover how finance leaders strategize, driven by customer outcomes.

Experience our joint Digital Interchange, alongside Salesforce this October 14th, online.

 

Key Themes Addressed:

Customer expectations

Getting to know your customers

Customer-centric partnerships

Agenda

Time Event & Speakers
10:00

IDC Welcome Note

Alina Georgescu

CEE Sales Director & SEE Regional Director, IDC
10:03

IDC Keynote - What about Customer-Centric Innovation in Financial Sector?

Alina Georgescu

CEE Sales Director & SEE Regional Director, IDC

10:15

Salesforce Keynote - Tech priorities in the FinServ Industry

Markus Hedwig

Financial Services Industry Go to Market Director, Salesforce

What we hear and see from our customers.

10:30

Open Discussion

Markus Hedwig

Financial Services Industry Go to Market Director, Salesforce

Cristian Mihalca

Enterprise Sales Director SEE @ Salesforce

Alina Georgescu

CEE Sales Director & SEE Regional Director, IDC
10:55

Closing Remarks from IDC & Salesforce

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Bianca Nastasie

Conference Specialist

+40 722 287 907

About IDC

57 Years | 1100 Analysts | 110 Countries

International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. With more than 1,100 analysts worldwide, IDC offers global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries. IDC's analysis and insight helps IT professionals, business executives, and the investment community to make fact-based technology decisions and to achieve their key business objectives. Founded in 1964, IDC is a wholly-owned subsidiary of International Data Group (IDG), the world's leading media, data and marketing services company. To learn more about IDC, please visit www.idc.com.